Reaching car shoppers with digital ads is one thing you can do to reach shoppers, but could there be a day where purchasing a car is all done online – even the F&I process?
We spoke to Kirk Manzo, host of F&I Today, about the possibility of that happening and how it would take place without a one-to-one, face-to-face meeting with a finance manager.
Check out what Kirk had to say in the interview above, and don’t forget to watch his weekly show, F&I Today, every Friday on the CBT Automotive Network! Click here for the latest episode.
Kirk will also be speaking at the CBT Automotive Conference and Expo, February 9-11, 2016 in Atlanta, Georgia. Early registration is taking place now! Click here for more information.
