Having a blog can greatly increase your dealership’s visibility as well as increase the connection level between you and your customers. It’s a great way to get your customers, prospective...
Steve Jobs, CEO, and co-founder of Apple had an interesting philosophy of figuring out what customers wanted. He felt it was Apple’s mission to bring consumers what they desired before...
Back in August of this year, eLend Solutions conducted a survey showing a big disconnect between how progressive dealers think they are and the extent to which they are actually implementing...
How does your dealership come up with a number for your monthly or annual sales forecast? Most of the time we start by looking at last year's numbers. How many...
Selling cars is more than just exchanging money for metal. It is understanding people. It is also understanding your own psychology and that of your customer. There are many good...
If your dealership is hoping the last two months of 2017 are just as good or greater than the two months prior, the signs look good. September and October had...
Twenty years ago a F&I manager was one of the most respected and sometimes feared person at the dealership. They could make or break your deal often within a few...
With the increasing number of transactions happening online every day, it’s becoming easier for companies to quantify their customer’s shopping experience. Customers are more likely to chosen certain products and...
In 1997, Autotrader opened it's doors to help revolutionize the car shopping experience. This year marks the company's 20th anniversary. Over the past two decades, Autotrader has provided their service...
Spend an hour at a David Lewis training session and you ask the same question as all the other attendees: Where have you been?
Yes, Lewis’ sessions are that transformational. “All...