Inside Automotive
Electric vehicle marketing may be easier than you think — John Fitzpatrick | Force Marketing
Like it or not, electric vehicles are here to stay, leaving car dealers with the unenviable task of ramping up sales in a new and challenging segment. One of the most important questions dealers will need to answer in the coming months is how they will win customers in a market that contradicts everything the industry has known about the car business. Watch the full segment here
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