On Friday, Tesla issued their Q3 report on production and sales for 2020. Overall, the EV automaker announced in a news release that they produced 145,036 vehicles across their four...
Your automated marketing plan with SEO, geo-fencing, paid ads, and customer retention drives thousands of high-intent web traffic to fill out forms and provide information. But why aren't they turning...
The pandemic has undoubtedly changed the retail automotive industry, but analysts say despite the setback, things are still looking up. On today’s show, we welcome back TrueCar’s President and CEO,...
Low vehicle supply with great demand has been a common theme throughout this pandemic and also a pain point for most dealers. So what’s currently selling, and when will inventory...
As most people were expecting, the first presidential debate was full of shouting and chaos between President Donald Trump and presidential-hopeful Joe Biden. Much of the debate entailed topics such...
Effective Oct 1, Jim Farley took the reins as the eleventh CEO of Ford Motor Company with a mission to strengthen Ford’s automotive operations. Focused on building Ford’s top performers further...
How do you successfully recover from a bad work day or week? We all have these days, no matter your position in the retail automotive industry, so on today’s show,...
According to InMoment, top brands are wasting billions on customer experience programs that are failing. In 2019, data strategy and insights leaders at Forrester Research determined that 86% of brands...
When advertising on social media platforms like Facebook, automotive marketers must their strategies often, as these sites constantly evolve. In fact, last year Facebook launched its on-facebook automotive inventory ads...
Since the early days of the industry, price reductions (markdowns) have been “the” tool used to move inventory as it ages, but now post-pandemic, dealers should be more serious than...