Every dealer knows that video is an essential part of any marketing strategy, and it’s a great way to create distinction in local markets. Our next guest, Ryan Norris, has...
Many consumers who have made the switch to an electric vehicle (EV) will tell you they have enjoyed the benefits they have received from the federal government as well as...
Take a moment to think of the best manager or staff leader you have. Think of their work ethic, creativity, and attention to detail. Now, imagine of life without them...
When numbers start dropping, dealerships might assume that the cause is vehicle trends, fickle customers, or a general economic slump. They may not realize that their hiring process is what...
On today’s show, we welcome back Jeff Brown, Chief Revenue Officer at Force Marketing. Jeff discussed the big takeaways from Digital Dealer and how to incorporate dynamic video into your...
The automotive industry’s well-documented technician shortage is a serious concern. For the 76,000 technician positions that are vacated annually, whether technicians changing industries or to retire, only 39,000 new techs...
Anyone who was alive in the years 2007-2009 remembers very well the crash of the stock market, the stories of Bear Stearns and AIG employees being walked out of their...
According to a study by Think with Google, 92 percent of car buyers conduct their own research online before they buy. This means that managing your dealership’s online reputation is...
For most workers today, job-related stress is having a significant impact on how they work, and if they stay at their jobs. The American Institute of Stress found that 40...