TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


Auto News

Lee Harkins

Usher in the Next Generation of Service Technicians with These Proven Strategies – Lee Harkins, M5 Management Services

- September 5, 2019
According to NADA, the auto retail industry needs to fill and replace 76,000 technician jobs each year in order to offset the pace of industry growth. And with baby-boomers beginning...
social media

6 Video Ideas for Social Media Outreach

- September 4, 2019
Social media is the next frontier for customer outreach and connection. Video content, in particular, is a powerful tool for engaging with your buyers and building your brand. If you’re...
service department

Five Critical Marketing Tactics to Get More Customers Visiting Your Service Department

- September 4, 2019
By 2020, the collective money that consumers will spend on aftermarket parts and services is expected to grow to $722.8 billion. One primary reason for this large number is that...
digital retailing

Debunking Common Misconceptions About Digital Retailing – Mo Zahabi, VinSolutions & Dealertrack

- September 4, 2019
Digital retailing continues to be a topic on everyone’s mind in the auto retail industry. In fact, according to Cox Automotive, 61 percent of all car shoppers are reaching and...
customer experience

Five Essential Customer Experience Metrics That Will Help You Retain Buyers at Your Dealership

- September 3, 2019
How can you tell if your customers are satisfied with the service and experience they had at your dealership? It can be tempting to only look at sales and revenue....
video

5 Reasons Your Dealership Needs Video Now

- September 3, 2019
If you’re not utilizing video as part of your overall marketing strategy – you’re falling behind.  It not only adds depth to your marketing, it’s preferred over other types of...
Howard Hakes

AIADA Chairman Howard Hakes on NAFTA, Tariffs, and Vehicle Affordability

- September 3, 2019
This summer sure has been busy for Washington with U.S.-China trade war threats, CAFE regulations, and a historic cut in interest rates. And the folks over at AIADA have been...
Glenn Pasch

How to Get the Most Value From Your Vendors, Employees, and Marketing Processes – Glenn Pasch, PCG Companies

- September 2, 2019
Is your dealership making the most of your current marketing process, software, and employees? Well, now is the time to assess the strengths and weaknesses of your dealership and make...
car buying experience

Four Ways to Help Consumers Move Past Anxiety During the Car Buying Process

- September 2, 2019
When you hear accounts of those who have purchased cars or articles that touch on the emotional side of the car buying process, many mention the feeling of anxiety. From...
rejection

Positive Reactions to Negative Rejections

- August 30, 2019
Even the best salesperson will have a bad day. Rejection comes hand-in-hand with sales, so it’s essential to know how to react when the person on the other end says...


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