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Jason Unrau

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Jason Unrau is an automotive specialist with more than 15 years of experience at the dealership level. Focusing mainly on fixed operations and the service industry, Jason’s expertise is in enhancing the customer experience and promoting a healthy, profitable service department.
service department

How to Maximize Profits in Your Service Department

Service revenue has its ebbs and flows just like any other department, but it’s typically less exaggerated. The lows don’t swing quite so low...
Tesla

Tesla Workers Asked to Prove ‘Haters’ Wrong

In a pair of internal memos last week from the heads of engineering and production at Tesla, assembly workers have been asked to ramp...
sedan sales

Why People Aren’t Buying Sedans Anymore

The Toyota Camry’s sales are constant from 2016 to 2017, as are sales for the Honda Civic and Nissan Sentra. But nearly all other...
ev sales

Why the US is Trailing in EV Sales

Volkswagen has committed to 50 new electrified vehicles by 2025. The Chevrolet Bolt is the North American Car of the Year for 2017. The...
workers

What Dealerships Need to Do to Attract the Next Generation of Workers

Baby Boomers are retiring and Gen X-ers in the workforce have past their peak. According to a Pew Research study, Millennials now make up...
incentive programs

A Step Forward or Backward with Stair Step Incentive Programs?

They’ve been cursed, blamed for sales blips, and looked down on by many dealers, manufacturers, and even retail customers. Yet, stair-step incentives, whether they...
stair-step incentives

Stair Step Incentive Programs Aren’t All Bad

Quota kickbacks have a place in the automotive industry with benefits for both consumers and some dealers. Programs that reward dealer volume sales, known as...
car sales

The Effect Stair Step Programs Have on Small Dealers

A hotly contested practice in the retail automotive industry is stair step programs. Often called something more glamorous or cerebral such as Ford’s “Volume...
f&i

F&I Practices That Won’t Help Your Bottom Line

Transparency, customer-centric: they’re buzzwords that are so overused they are becoming cliché. In the retail automotive environment, there’s still plenty of room for transparency...
car buyers

How to NOT Sell Cars in 2018

Overall US automotive sales slipped ever so slightly year-over-year in 2017. The clientele is out there, ready to buy up vehicle inventory with a...
mom and pop

How Can Mom And Pop Dealerships Survive Big Tech?

Economists say that it’s too early to fully determine the impact larger companies have on small businesses. Some research proves that big tech companies...
Toyota

Envisioning the Future: Toyota Looking for New Leadership

Almost a decade ago in June of 2009, Akio Toyoda was elected to replace Toyota’s departing president, Katsuaki Watanabe. He took over the corporation...
car sales

Surge in Used Car Sales Opens Up F&I Opportunities

2019 is already proving to be an interesting year for car sales and it’s barely the second quarter. One trend that could impact F&I...
brian benstockvideo

Brian Benstock on First Quarter Sales Results, Recruiting Salespeople, and Staying Positive in the...

On today’s show, we welcome Brian Benstock Partner GM and VP at Paragon Honda. Brian is here to give us a dealer’s perspective on...
technician droughtvideo

How Dealerships Can Overcome the Service Technician Drought – John Fairchild, Fixed-Ops Expert

Every dealer knows that there is a lack of good service technicians in the fixed-ops department. So how can dealership’s proactively prepare themselves to...

Fanatical Customer Care

On this week's episode of the Weekly Tune-Up, Almog Veig of David Lewis & Associates talks to you about how to achieve fanatical customer...

It’s Time to Amp Up Our Language

Old sales language doesn't work on today's hyper-informed customers like it used to. On today's episode of Kain & Co., David Kain talks about...

Ambiguity is the Enemy of Accountability

   On this week’s episode of Hard Truths with host Dave Anderson, Dave talks about eliminating ambiguity as a step to full accountability in your leadership. VIDEO...

How to Evaluate The Value of Your Third-Party Classified Partner

Do auto dealers need third-party classified marketplaces? Brian Pasch discusses how you can evaluate the value of your third-party classified partner on today's episode...