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Jason Unrau

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Jason Unrau is CBT Automotive Network's Online Editor. Jason is an automotive specialist with more than 15 years of experience at the dealership level. Focusing mainly on fixed operations and the service industry, Jason’s expertise is in enhancing the customer experience and promoting a healthy, profitable service department.
sales

Vehicle Sales Especially Trucks Stronger than Expected

When the March sales figures were released, the alarm bells sounded across the automotive industry. March new vehicle sales contributed to an overall quarterly...
technology

Futuristic Tech Has Real World Benefits for Car Sales

Autonomous technology is under development despite the J.D. Power Q1 Mobility Confidence Study that shows consumers are skeptical of its integration. While it’s important...
carmakers

NA Automakers Well Positioned to Weather Recovery

In the financial recession in 2008-09, carmakers were on the brink. More than $80 billion USD was provided by the government to bail out...
service

What a Service Walkaround May Look Like Post Pandemic

We’ve seen much change in the automotive industry since ‘social distancing’ became a term trending on Twitter earlier this year. From manufacturer shutdowns and...
digital retailing

Three Keys to Profitability in Digital Retailing

With the coronavirus recovery underway in most parts of the country, dealerships nationwide have had to adapt their sales structure. In many parts of...
auto

Who to Advertise to in Post-Pandemic Auto Market

Auto industry recovery has begun after the sudden spring shutdown due to COVID-19. Its pace, however, isn’t on par across all demographics. According to...
new car

Should Dealers Level Up New Car Inventory Right Now?

Due to the coronavirus isolation orders and a sudden shutdown of the American economy, early April predictions were for a serious downturn in car...
stimulus

Lobbying Efforts Pivot Towards Buying Stimulus

As the United States slowly begin to emerge from a never-before-seen pandemic shutdown, the auto industry has weathered the storm better than expected. While...
auto

Reasons to Look Forward to the Post-Pandemic Auto Climate

A significant auto sales slowdown has been just one of the economical detriments from the novel coronavirus pandemic. Millions of people are unemployed suddenly...
0% interest

0% Interest, No Money Down: How Aggressive Financing Props Up in a Pandemic

The COVID-19 pandemic has wreaked havoc on industries across the nation, decimating small and medium businesses that rely heavily on consistent cashflow. Car sales...
Merril Hogevideo

Former NFL Player, ESPN Commentator, Author & Cancer Survivor Merril Hoge Talks About Overcoming...

On today's show, we’re pleased to welcome Merril Hoge, former NFL running back for the Pittsburgh Steelers and Chicago Bears. Merril also serves as...
Capgeminivideo

This Study By Capgemini Reveals Consumer Interest Levels in Buying a Car Post COVID-19...

On today’s show, we’re pleased to welcome Daniel Davenport, Senior Director of North American Automotive for Capgemini. Daniel and Jim discuss the findings from Capgemini's...
Dan Thurmonvideo

How to Lead Through Change and Shatter Limitations – Dan Thurmon, Author & CEO...

In today's segment, we’re pleased to welcome president of Motivation Works, Inc., Dan Thurmon. Dan is also a renowned speaker, entrepreneur, acrobat, and the...
Jeff Shorevideo

The Skill Sets Your Salespeople Need in Order to Thrive During the COVID-19 Recovery...

On today's show, we’re pleased to welcome back Jeff Shore, CEO of Shore Consulting, best-selling author, and B2C sales expert. In this segment, he...
marketing updatevideo

Weekly Marketing Update with John Fitzpatrick – [5.29.20]

In today's segment, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing, who provides CBT with a weekly marketing update....

Building a Culture Around Your Dealership’s Digital Retailing Process

On this week’s episode of Kain & Co., host and President of Kain Automotive, David Kain discusses how to create a logical environment for your...

Are Your BDC Employees Using the Right Language During this Crisis?

On this week’s episode of Kain & Co., host and President of Kain Automotive, David Kain talks about adapting the language your BDC uses during...

April Kerrigan Report: Have Dealership Values Taken a Hit During the...

Welcome to the Kerrigan Advisors Market Update with Bridget Fitzpatrick and Ryan Kerrigan, Managing Director of Kerrigan Advisors. Did you enjoy this segment? Please share...

Contacting the Customer After the Sale

 On this week's episode of F&I Today, Becky Chernek talks about the importance of following up with the customer after the sale should the...
Coronavirus Coverage Central

CBT Automotive Network is providing up-to-date coverage on the COVID-19 pandemic's impact on auto dealers, automakers, and dealership personnel