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Jake Wittler

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Jacob Wittler is senior manager, product marketing, at Cars.com. He draws upon more than 10 years of marketing and sales experience to develop and execute marketing programs that support Cars.com’s local dealer advertising solutions. Jake’s career includes developing and managing marketing and sales campaigns that encompass a broad range of marketing and digital media channels including video, display, and social. He began his career in the newspaper industry before joining Cars.com as an inside sales manager in 2010. Since then, he has managed roles including sales strategy, field marketing, and product testing before assuming his current role in product marketing. Jake is a graduate of the University of Kansas, where he earned a bachelor’s degree in strategic communications and political science. Connect with Jacob on LinkedIn (https://www.linkedin.com/in/jacobwittler/).
Facebook Marketplace

Why Facebook Marketplace Matters to Dealerships

Facebook has always been a platform for auto dealerships to raise awareness through advertising and to create customer engagement through the dealership’s Facebook page....
year end

A Great Beginning Can Influence A Great Year End!

Grow Your Service Sales Business by having a Strong year end and getting off to a great start in the new year! What can we...
tax season

Your Dealership Could Sell More Cars During Tax Season Than You Would Imagine

Let’s face it: taxes are rarely anyone’s favorite topic. Few people look to tax season with anticipation, with the exception of accountants… and dealerships? That’s...
theory of 5video

Use The Theory of 5 to Promote Success in Your Dealership – Chris Saraceno,...

Every dealership is only as strong as their leader and being a good leader means positively adapting to a changing work environment. On today’s...
vehicle inventoryvideo

Combating Rising Interest Rates, Managing Vehicle Inventory, and Reducing Your Margin Compression – Brian...

Every dealer knows that as your vehicle assets depreciate, your profit margins begin to shrink. The two major causes of inventory depreciation? Age and...
F&I

Making Connections in F&I – Sell Yourself Before Selling Product

F&I is the department with the highest profit margin within a dealership and yet consistently seems to rank as the most negative part of...

Slowing Down in the Service Process

On this week's episode of the Weekly Tune-Up, Almog Veig of David Lewis & Associates talks about how slowing down in the beginning of the...

Kerrigan Report: December Capped Off Another Strong Year for Auto Sales

Thanks so much for joining us today for the Kerrigan Market Update. We’re joined today by Erin Kerrigan, founder and managing director of Kerrigan...

Accountability: Achieving More Clarity by Giving More Feedback

On this week’s episode of Hard Truths with Dave Anderson, Dave continues his conversation about accountability, particularly about clarity. Once you have clarity as a manager,...

The Activity Habit

  On today's episode of Kain & Company, David Kain goes over what he calls the "Activity Habit," creating a sound foundation for your sales...