TSLA354.9405.99%
GM86.580-0.4%
F13.9730.0425%
RIVN16.7820.182%
CYD39.4800.73%
HMC31.855-0.735%
TM192.850-0.96%
CVNA75.6303.3%
PAG219.0350.965%
LAD371.6803.13%
AN195.090-0.04%
GPI261.6702.29%
ABG212.0701.21%
SAH76.1000.78%
TSLA354.9405.99%
GM86.580-0.4%
F13.9730.0425%
RIVN16.7820.182%
CYD39.4800.73%
HMC31.855-0.735%
TM192.850-0.96%
CVNA75.6303.3%
PAG219.0350.965%
LAD371.6803.13%
AN195.090-0.04%
GPI261.6702.29%
ABG212.0701.21%
SAH76.1000.78%
TSLA354.9405.99%
GM86.580-0.4%
F13.9730.0425%
RIVN16.7820.182%
CYD39.4800.73%
HMC31.855-0.735%
TM192.850-0.96%
CVNA75.6303.3%
PAG219.0350.965%
LAD371.6803.13%
AN195.090-0.04%
GPI261.6702.29%
ABG212.0701.21%
SAH76.1000.78%


Articles

turnover

What Does Staff Turnover Actually Cost the Dealership?

- September 6, 2019
If I asked you whether employee turnover was good or bad you would already know that it’s bad.  But there’s a deeper question – how bad is it? That’s the...
email marketing

Five Must-Have Components for Your Next Successful Dealership E-Newsletter

- September 5, 2019
Contrary to popular belief, when it comes to genuinely capturing the attention of your automotive audience, email is where you should put your focus. While social media is the current...
social media

6 Video Ideas for Social Media Outreach

- September 4, 2019
Social media is the next frontier for customer outreach and connection. Video content, in particular, is a powerful tool for engaging with your buyers and building your brand. If you’re...
service department

Five Critical Marketing Tactics to Get More Customers Visiting Your Service Department

- September 4, 2019
By 2020, the collective money that consumers will spend on aftermarket parts and services is expected to grow to $722.8 billion. One primary reason for this large number is that...
customer experience

Five Essential Customer Experience Metrics That Will Help You Retain Buyers at Your Dealership

- September 3, 2019
How can you tell if your customers are satisfied with the service and experience they had at your dealership? It can be tempting to only look at sales and revenue....
video

5 Reasons Your Dealership Needs Video Now

- September 3, 2019
If you’re not utilizing video as part of your overall marketing strategy – you’re falling behind.  It not only adds depth to your marketing, it’s preferred over other types of...
car buying experience

Four Ways to Help Consumers Move Past Anxiety During the Car Buying Process

- September 2, 2019
When you hear accounts of those who have purchased cars or articles that touch on the emotional side of the car buying process, many mention the feeling of anxiety. From...
rejection

Positive Reactions to Negative Rejections

- August 30, 2019
Even the best salesperson will have a bad day. Rejection comes hand-in-hand with sales, so it’s essential to know how to react when the person on the other end says...
generation z

Study Shows that Younger Millennials and Generation Z Car Buyers Still Want to Visit Dealerships When Purchasing Cars

- August 30, 2019
If you thought everyone classified as either a millennial or Generation Z wanted to buy everything online, then you are mistaken. A new study by Urban Science, in partnership with...
mobility

What Dealers Can Take Away from Cox Automotive’s 2019 Evolution of Mobility Study

- August 29, 2019
Last week, Cox Automotive released its most recent analysis titled “Evolution of Mobility: The Path to Electric Vehicle Adoption Study.” There is no doubt that electric vehicles (EVs) have been...


CBT News
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