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Auditing your marketing process to elevate the customer experience — Glenn...
On this episode of Inside Automotive, host Jim Fitzpatrick is joined by Glenn Pasch, auto marketing expert and CEO of PCG Digital, to discuss...
The best (and worst) automotive marketing strategies for 2024 — Glenn...
The car market is slowly falling back into its old habits, which means more competition, increased incentives, and bigger automotive marketing budgets. But when...
Exploring the ways dealers can use data to improve their marketing...
From the rollout of Google Analytics 4, to marketing for EVs, now it's more important than ever for marketers to understand and leverage data...
Emerging trends in digital marketing and data collection for dealers —...
Customer data and digital marketing are crucial tools for running a profitable dealership. On this episode of Inside Automotive, host Jim Fitzpatrick is joined...
Glenn Pasch shares automotive marketing insights for modern retailing
Disruptive marketing strategies are swiftly emerging as the realities of dealership marketing change more quickly than ever. Dealers face a wide range of adjustments,...
Advertising your dealership to attract new hires – Glenn Pasch |...
On this episode of Inside Automotive, Jim Fitzpatrick speaks to Glenn Pasch, CEO of PCG Digital and automotive marketing expert. They discuss topics like...
Glenn Pasch on how to curb complacency culture at your car...
Car dealers are reporting incredible sales and profits in today's market, but is this success also breeding complacency among you or your staff? Have...
Glenn Pasch on how to curb complacency culture at your car...
Car dealers are reporting incredible sales and profits in today’s market, but is this success also breeding complacency among you or your staff? Have...
Glenn Pasch on the importance of adding a digital marketing manager...
The digital landscape of retail automotive is dramatically changing at a rapid pace. While car dealers often wear many hats, dealerships need more digital...
Glenn Pasch on the importance of adding a digital marketing manager...
The digital landscape of retail automotive is dramatically changing at a rapid pace. While car dealers often wear many hats, dealerships need more digital...
