TSLA391.060-3.4%
GM77.7200.08%
F14.1800%
RIVN17.090-0.71%
CYD44.720-1.15%
HMC28.7700.88%
TM179.7602.84%
CVNA70.6400.05%
PAG204.7504.35%
LAD339.1607.79%
AN209.0005.46%
GPI331.65012.25%
ABG226.6608.23%
SAH102.8103.08%
TSLA391.060-3.4%
GM77.7200.08%
F14.1800%
RIVN17.090-0.71%
CYD44.720-1.15%
HMC28.7700.88%
TM179.7602.84%
CVNA70.6400.05%
PAG204.7504.35%
LAD339.1607.79%
AN209.0005.46%
GPI331.65012.25%
ABG226.6608.23%
SAH102.8103.08%
TSLA391.060-3.4%
GM77.7200.08%
F14.1800%
RIVN17.090-0.71%
CYD44.720-1.15%
HMC28.7700.88%
TM179.7602.84%
CVNA70.6400.05%
PAG204.7504.35%
LAD339.1607.79%
AN209.0005.46%
GPI331.65012.25%
ABG226.6608.23%
SAH102.8103.08%


Tip of the Day

Do trial closes make customers defensive?

- December 19, 2016
Sales & Marketing Tips & Training

How the Gas Savings Close Can Be Used Effectively During Negotiations

- December 16, 2016
Sean Gardner: How the Gas Savings Close Can Be Used Effectively During Negotiations
Sales & Marketing Tips & Training

Victor Antonio has our Sales Tip of the Day

- December 15, 2016
Victor Antonio shares how much eye contact is really needed during a conversation with a potential car buyer.
Sales & Marketing Tips & Training

What does it mean to have “clean ads” on Facebook?

- December 14, 2016
Glenn Pasch: What does it mean to have “clean ads” on Facebook?  
Sales & Marketing Tips & Training

Digital is new, but the old school way is still important

- December 13, 2016
Mark Tewart: Digital is new, but when it comes to telling customers “thank you”, the old school way is still very important.  
Sales & Marketing Tips & Training

Appointments are income!

- December 12, 2016
  Grant Cardone: Appointments are income! People are investing their time in you before they invest their money.
Sales & Marketing Tips & Training
CBT News Placeholder

What’s on your hours and directions page?

- December 9, 2016
What’s on your hours and directions page?  Rather than a map, Brian says consider doing this.
Tips & Training

Jonathan Dawson reveals several questions you can ask to uncover customers’ buying habits

- December 8, 2016
Jonathan Dawson reveals several questions you can ask to uncover customers' buying habits
Sales & Marketing Tips & Training

Access and engage your LinkedIn referrals

- December 7, 2016
Cory Mosley: Access and engage your LinkedIn referrals
Sales & Marketing Tips & Training

David Kain shares his suggestions for leaving voicemails for customers

- December 6, 2016
David Kain: We all know about the first voicemail we leave for customers, but what about the second voicemail?  David gives you a suggestion.
Tips & Training


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Stellantis to prioritize four core brands in turnaround strategy, sources say The automaker plans to shift funding toward Jeep, Ram, Peugeot, and Fiat while maintaining its broader portfolio. On the Dash: Expect increased product investment and marketing support for Jeep, Ram, Peugeot and Fiat. Regional and niche brands may see reduced volume but more targeted positioning and shared platforms. Platform-sharing and rebadging strategies could affect inventory mix and model differentiation. Stellantis will concentrate most of its investment on four core brands as CEO Antonio Filosa pushes a turnaround strategy set for release May 21, according to a Reuters exclusive. The automaker has identified Jeep, Ram, Peugeot, and Fiat as its priority brands. It will allocate a “material increase” in funding to them, driven by their stronger global sales and profitability, marking a shift away from the company’s previous approach of distributing investment more evenly across its portfolio. Sign up for CBT News’ daily newsletter and get the latest industry stories delivered straight to your inbox. Stellantis will retain its 14-brand lineup, the largest in the industry, and will not shut down underperforming marques. Instead, the company will reposition secondary brands such as Citroën, Opel and Alfa Romeo to operate in regional or niche roles. These brands will rely on shared platforms and technology developed by the core brands while maintaining distinct styling and market identity. The strategy comes as Stellantis works to regain market share in the United States and Europe while facing growing competition from Chinese EV makers. The company earlier reported a 22.2 billion-euro charge tied to scaling back its EV plans, underscoring the urgency of the strategic shift. Its market valuation has also declined significantly in recent months. To support the transition, Stellantis will expand its use of shared “multi-energy” platforms that support electric, hybrid and internal combustion (ICE) vehicles. Additionally, the company is evaluating rebadging strategies and joint development programs, including collaborations with its Chinese partner, Leapmotor. Executives and investors backing the plan expect the increased focus on core brands to improve efficiency and strengthen financial performance. Analysts say Stellantis could still consider further consolidation if results fall short of expectations. Meta description (140 characters) Stellantis to boost funding for Jeep, Ram, Peugeot and Fiat, shifting strategy while maintaining its 14-brand global portfolio.
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