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car buying experience

Why your dealership should put an end to trial closes

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On this edition of Straight Talk, our host, David Lewis, shares with us his lastest car buying experience. About 30 days ago, Lewis decided...
car buying experience

Modifying your dealership’s sales approach through COVID-19

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Over the last six months, David Lewis has talked with hundreds of dealership personnel. The majority seem to be in agreement that the changes...
manage stress

How to Manage Stress in Your Career as a Car Salesperson

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On this week's episode of Straight Talk, our host, David Lewis discusses some effective strategies you can use to manage stress when working in...
win

Having the Willingness to Win

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The retail auto industry can often times feel like a race. Sometimes we're racing against coworkers or the competition, while other times we're racing...
salesperson

Dealing with Competition as a Car Salesperson

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As a car salesperson, you face a lot of competition. On this week's episode of Straight Talk, David Lewis talks about dealing with that...
success

What Stops a Salesperson From Achieving Success?

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On this week's episode of Straight Talk, David Lewis talks about what it is that stops a salesperson from breaking free from the status...
negotiation

Talking Too Much During the Negotiation

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 On this week's episode of Straight Talk, David Lewis explains how knowing when to ask questions and when to be quiet during the negotiation...
objections

Responding to Out of Line Objections

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 On this week's episode of Straight Talk, David Lewis talks about how you can deal with out of line objections by asking the customer...
rejection

Why You Shouldn’t Fear Rejection in Sales

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Customers are often met with a sense of fear when dealing with salespeople. However, working in automotive retail comes with it's own set of...
slow

How to Be Productive When Traffic is Slow

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 On this week's episode of Straight Talk, David Lewis talks about some newer tools that you need to learn how to use in order...