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lease customers

How dealers can prevent defecting first-time lease customers

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Half of first-time mass market-brand lease customers do not pursue another lease from the same company when their lease term ends, according to the J.D....
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Steps for Staff Returning to Work after the Pandemic

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All in all, the automotive industry seems like it will come out of the COVID-19 pandemic with relatively few battle wounds. Of course, car...
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3 Reasons Why Your Service Department Needs More Return Customers

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Any business owner understands the importance of customer retention and creating a loyal client base, however, many dealerships struggle with this practice in their...