TSLA376.3002.58%
GM78.050-0.47%
F12.385-0.095%
RIVN16.520-0.43%
CYD42.2400.37%
HMC24.340-0.14%
TM192.320-3.76%
CVNA409.0506.03%
PAG160.4200.42%
LAD274.920-1.47%
AN203.0700.1%
GPI341.3901.61%
ABG203.0601.05%
SAH71.8400.62%
TSLA376.3002.58%
GM78.050-0.47%
F12.385-0.095%
RIVN16.520-0.43%
CYD42.2400.37%
HMC24.340-0.14%
TM192.320-3.76%
CVNA409.0506.03%
PAG160.4200.42%
LAD274.920-1.47%
AN203.0700.1%
GPI341.3901.61%
ABG203.0601.05%
SAH71.8400.62%
TSLA376.3002.58%
GM78.050-0.47%
F12.385-0.095%
RIVN16.520-0.43%
CYD42.2400.37%
HMC24.340-0.14%
TM192.320-3.76%
CVNA409.0506.03%
PAG160.4200.42%
LAD274.920-1.47%
AN203.0700.1%
GPI341.3901.61%
ABG203.0601.05%
SAH71.8400.62%


PureCars

PureCars, NADA Show 2026

NADA Show 2026: Lauren Donalson & Jason Wiley | PureCars

- February 5, 2026
PureCars CEO Lauren Donalson and President and Chief Revenue Officer Jason Wiley joined CBT News at the NADA Show 2026 to address the pressures dealers face as marketing grows more complex...
Event Coverage NADA Show
PureCars

How PureCars leverages AI and clean data to drive dealership service, traffic, and profitability

- January 20, 2026
On the latest episode of Driving Solutions, PureCars executives Lauren Donalson, CEO, and Jason Wiley, President and Chief Revenue Officer, outline how dealerships can leverage AI and clean data to...
Driving Solutions EVs & Technology
service marketing

AI and CDPs: The new frontier in dealership service marketing

- January 8, 2026
Service marketing has always been a tough area for dealerships. When customer information is outdated, systems don’t talk to each other, and marketing lists aren’t accurate, it becomes almost impossible...
Sales & Marketing Publishing Partners
Donalson

PureCars promotes Lauren Donalson to Chief Executive Officer; Jason Wiley named President

- September 16, 2025
ATLANTA, Sept. 15, 2025 (GLOBE NEWSWIRE) -- PureCars, a leading provider of digital marketing technology and services for the automotive industry, today announced the promotion of Lauren Donalson from President...
Articles Publishing Partners
Explore CBT News' exclusive interview with PureCars CEO Aaron Sheeks at the 2024 NADA Show, hosted by Jim Fitzpatrick.

Live Replay NADA Show 2024: Aaron Sheeks | PureCars

- February 6, 2024
Over the weekend, at the 2024 NADA Show, CBT News anchor Jim Fitzpatrick caught up with Aaron Sheeks, the Chief Executive Officer of PureCars. Catch all of CBT News' coverage of...
Event Coverage
Advertising technology, or adtech, is an ever-shifting landscape. Like the rest of digital marketing, it experiences fresh trends every year.

The 5 biggest automotive adtech trends to watch out for in 2024

- January 29, 2024
Advertising technology, or adtech, is an ever-shifting landscape. Like the rest of digital marketing, it experiences fresh changes and trends every year — and keeping up with those changes is...
Sales & Marketing Publishing Partners
Highlights from the 2023 Digital Dealer Conference: PureCars CEO discusses data's role and challenges of EVs in the auto industry.

Exploring the evolution of data in automotive marketing — Aaron Sheeks | PureCars

- October 30, 2023
Recently, at the 2023 Digital Dealer conference in Las Vegas, CBT News anchor Jim Fitzpatrick spoke with Aaron Sheeks, the Chief Executive Officer for PureCars. The pair explored the nuances of data-driven strategies...
Event Coverage

PureCars acquires The AutoMiner to deliver clean first-party data to dealers

- February 2, 2023
The benefits of utilizing clean first-party data are at the top of dealers' minds. During this year's NADA Show, CBT News anchor Jim Fitzpatrick had the chance to speak with Aaron Sheeks,...
Daily Automotive News Publishing Partners
PureCars

Facebook & PureCars joint-study reveals key social marketing findings for car dealers

- January 8, 2021
Measuring and attributing social media marketing campaigns to offline sales is often tricky for car dealers. Recently, a joint study ran by Facebook and PureCars, focused on the impact digital retailing can...
Sales & Marketing Featured
PureCars

Jeremy Anspach: What the future of digital marketing looks like

- October 13, 2017
Last week, PureCars acquired Showroom Logic. In a move that benefits both, the two digital advertising technology companies will now serve the automotive community together. We spoke with Jeremy Anspach,...
Daily Automotive News Auto News

Latest Articles

FTC invites dealers to report potential pricing issues across the industry. Ford doubles down on U.S. Assembly as trade policies shift industry strategy. Carvana expands its dealership portfolio with a CDJR dealership in Ohio. New car sales drop 7.3% in April, but don't blame buyers. Cox Automotive to acquire Fullpath to expand AI-driven marketing.
Latest Articles 04/25/26

Weekly roundup: FTC wants dealers to report deceptive pricing, Ford boost U.S. assembly, Carvana expands dealership portfolio

Sale of stakes in Bugatti Rimac and Rimac Group marks latest move in Porsche CEO Michael Leiters' sweeping turnaround effort.
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Porsche sells Bugatti Rimac stakes as it shifts focus to gas, hybrid models

Ford boosts U.S. assembly, Stellantis prioritizes turnaround strategy, Hyundai profit drops 24%
Latest Articles 04/24/26

Ford boosts U.S. assembly, Stellantis prioritizes turnaround strategy, Hyundai profit drops 24%

Toyota Mobility Foundation Names Innovators in Clean Freight as Detroit Winners of Global Sustainable Cities Challenge
Latest Articles 04/24/26

Toyota Mobility Foundation names innovators in clean freight as Detroit winners of Global Sustainable Cities Challenge

Baumann Auto Group
Latest Articles 04/24/26

Baumann Auto Group acquires Firelands Chevrolet of Norwalk in Ohio

Ford doubles down on U.S. assembly as trade policies shift industry strategy
Latest Articles 04/24/26

Ford doubles down on U.S. assembly as trade policies shift industry strategy

Stellantis to prioritize four core brands in turnaround strategy, sources say The automaker plans to shift funding toward Jeep, Ram, Peugeot, and Fiat while maintaining its broader portfolio. On the Dash: Expect increased product investment and marketing support for Jeep, Ram, Peugeot and Fiat. Regional and niche brands may see reduced volume but more targeted positioning and shared platforms. Platform-sharing and rebadging strategies could affect inventory mix and model differentiation. Stellantis will concentrate most of its investment on four core brands as CEO Antonio Filosa pushes a turnaround strategy set for release May 21, according to a Reuters exclusive. The automaker has identified Jeep, Ram, Peugeot, and Fiat as its priority brands. It will allocate a “material increase” in funding to them, driven by their stronger global sales and profitability, marking a shift away from the company’s previous approach of distributing investment more evenly across its portfolio. Sign up for CBT News’ daily newsletter and get the latest industry stories delivered straight to your inbox. Stellantis will retain its 14-brand lineup, the largest in the industry, and will not shut down underperforming marques. Instead, the company will reposition secondary brands such as Citroën, Opel and Alfa Romeo to operate in regional or niche roles. These brands will rely on shared platforms and technology developed by the core brands while maintaining distinct styling and market identity. The strategy comes as Stellantis works to regain market share in the United States and Europe while facing growing competition from Chinese EV makers. The company earlier reported a 22.2 billion-euro charge tied to scaling back its EV plans, underscoring the urgency of the strategic shift. Its market valuation has also declined significantly in recent months. To support the transition, Stellantis will expand its use of shared “multi-energy” platforms that support electric, hybrid and internal combustion (ICE) vehicles. Additionally, the company is evaluating rebadging strategies and joint development programs, including collaborations with its Chinese partner, Leapmotor. Executives and investors backing the plan expect the increased focus on core brands to improve efficiency and strengthen financial performance. Analysts say Stellantis could still consider further consolidation if results fall short of expectations. Meta description (140 characters) Stellantis to boost funding for Jeep, Ram, Peugeot and Fiat, shifting strategy while maintaining its 14-brand global portfolio.
Latest Articles 04/24/26

Stellantis to prioritize four core brands in turnaround strategy, sources say

Hyundai's profit drops 24% as tariffs, weak global demand persist 
Latest Articles 04/24/26

Hyundai’s profit drops 24% as tariffs, weak global demand persist 

The latest JD Power-GlobalData forecast shows a decline in new car sales in April, but you can blame last year's tariff panic, not today's buyers.
Latest Articles 04/24/26

New car sales drop 7.3% in April, but don’t blame buyers

2026 Subaru Outback: Rugged evolution meets everyday practicality
Latest Articles 04/24/26

2026 Subaru Outback: Rugged evolution meets everyday practicality


CBT News
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