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How to create more personalized marketing for your car dealership

Identifying, communicating, and converting high-quality prospects is the primary purpose of adding personalization to your car dealership. The personalized marketing options are similar to those...

When dealers and partners match talent and tech, consumer experience shines

Personalization is at the core of the way we shop for and purchase everything these days. From groceries to cars, consumers want a fast,...

Online Personalization Tools: How/Why They Can Boost Profits

If you are not currently personalizing your websites and other online platforms, then you’ve losing revenue. In 2018, it was reported that businesses lost...

Why Automotive Needs to Get More Personal

The best salespeople in any industry have something in common: They get to know you first. They don’t ask you, “What are you interested...

Bob George, How to Use Your Data to Convert In-Market...

Joe Gumm of CBT News speaks with Bob George, Senior Director-Products, Websites and discusses how the platform at is meeting the expectations of...