If you see enough commercials, it might seem like the only generation with money and spending potential are Millennials.
While Millennials offer tremendous potential for the future, there is an entire...
On today's show, Jim speaks to Jason Cohen, BDC and E-Commerce Director for Paramus Honda, one of the largest and most profitable stores in Lithia Auto Chain, to discuss how...
November, once inhabited only by Thanksgiving, is now home to a host of retail holidays. You may already be gearing up for traditional Thanksgiving sales, and planning a strategy for...
Black Friday is coming and with it the potential to make some massive sales. The only problem: Black Friday isn’t a dealership exclusive sales day. Your dealership will be up...
For 50 years, loudspeakers in London subways have cautioned riders to watch their step when boarding and de-boarding. This omnipresent “Mind the Gap” alert undoubtedly has prevented numerous individuals from...
The phone is ringing. It’s a sales prospect. They’re not calling to chat. They found your vehicle on the Internet and (by calling you) they’re telling you they’re ready to...
Amazing things can happen when you know the right people, and getting out of your comfort zone allows you to network better to make those important connections. On today’s show,...
You can check out Part 1 of Barry Schwartz's interview here.
Are you tired of relying on a large sales staff to help maximize the gross for your dealership? Well, what...
Cultivating a network for salespeople to strategize and learn from one another, as well as find training resources can make all the difference in their career. In today’s segment, Jim...
Today, fewer consumers rely on a salesperson to make an informed purchase. Simply put, the internet gives the customer more transparency than the dealer does, but what would happen if...