5 marketing KPIs every car dealer needs to measure and track
The automotive industry is in flux and may be experiencing even more upheaval over the next six months. Small businesses like auto dealerships need to keep up with those changes...
TSLA367.160-8.07%
GM83.050-0.95%
F12.050-0.05%
RIVN12.950-0.42%
CYD26.570-1.22%
HMC33.4500.12%
TM188.600-0.11%
CVNA57.960-2.43%
PAG194.790-0.88%
LAD281.490-5.29%
AN153.190-2.13%
GPI228.370-3.22%
ABG161.970-2.57%
SAH60.050-1.01%
TSLA367.160-8.07%
GM83.050-0.95%
F12.050-0.05%
RIVN12.950-0.42%
CYD26.570-1.22%
HMC33.4500.12%
TM188.600-0.11%
CVNA57.960-2.43%
PAG194.790-0.88%
LAD281.490-5.29%
AN153.190-2.13%
GPI228.370-3.22%
ABG161.970-2.57%
SAH60.050-1.01%
TSLA367.160-8.07%
GM83.050-0.95%
F12.050-0.05%
RIVN12.950-0.42%
CYD26.570-1.22%
HMC33.4500.12%
TM188.600-0.11%
CVNA57.960-2.43%
PAG194.790-0.88%
LAD281.490-5.29%
AN153.190-2.13%
GPI228.370-3.22%
ABG161.970-2.57%
SAH60.050-1.01%
marketing
4 best marketing practices to grow electric vehicle sales and interest
Electric vehicle sales are still not as high as ICEs. However, they are growing, especially as more automakers develop their own electric lineups. As the auto industry expands and accepts...
Social Selling: What is it and what are the benefits for automotive dealers?
Car dealerships have always been good at selling cars. But in recent years, how people buy cars has changed dramatically. So it shouldn't be a surprise to you to hear more and...
OTT audio advertising for car dealers: Is it truly worth it?
When it comes time to review your dealership’s marketing spend, you always face the same difficulty: is it worth investing in a new form of advertising or sticking with what’s...
5 creative social media content ideas for your dealership
Are you looking for creative ways to market your automotive dealership on social media? If you have a social media presence, it's easy to run out of content ideas. So,...
5 SEO strategies to boost your dealership’s web engagement
About 53% of mobile and desktop users click on organic search results rather than paid ads, according to BrightEdge Research. Since we know this, car dealership owners and marketing specialists should focus...
Where does the used car market stand?
There is no doubt the auto industry as a whole has been drastically shaken up since the beginning of the pandemic, and this includes the used car market. Volatile prices...
6 effective call to action ideas car dealerships can try today
Your dealership's goal is to get customers through the door and behind the wheel of a new car. But how do you go about doing that?
Many factors go into effective...
4 tips on using digital tools to ensure customer loyalty after a car purchase
Anyone selling cars knows a sale is only the beginning of a relationship with a customer. And your dealership should be providing continuing education on this vital skill because research...
Marketing tips for electric cars and alternative-fuel auto advertisers
From microchips to lithium batteries, technology is revolutionizing the future of ground transportation. Electric vehicles (EVs) have now become top of mind for many US households. About 40% of new...
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