Recruiting Millennial Service Advisors
Millennials Want Work/Life Balance and Fairness Treatment
By: Adam Wright
Every time the word “millennials” is uttered, it’s easy to see the eye rolls and groans from the employers of America. They...
TSLA372.800-3.22%
GM76.620-2.32%
F12.260-0.14%
RIVN16.060-0.085%
CYD40.080-0.69%
HMC24.000-0.2%
TM191.260-1.72%
CVNA396.730-9.69%
PAG171.66010.11%
LAD291.00013.76%
AN205.6904.72%
GPI349.2104.51%
ABG201.3900.83%
SAH73.2600.87%
TSLA372.800-3.22%
GM76.620-2.32%
F12.260-0.14%
RIVN16.060-0.085%
CYD40.080-0.69%
HMC24.000-0.2%
TM191.260-1.72%
CVNA396.730-9.69%
PAG171.66010.11%
LAD291.00013.76%
AN205.6904.72%
GPI349.2104.51%
ABG201.3900.83%
SAH73.2600.87%
TSLA372.800-3.22%
GM76.620-2.32%
F12.260-0.14%
RIVN16.060-0.085%
CYD40.080-0.69%
HMC24.000-0.2%
TM191.260-1.72%
CVNA396.730-9.69%
PAG171.66010.11%
LAD291.00013.76%
AN205.6904.72%
GPI349.2104.51%
ABG201.3900.83%
SAH73.2600.87%
magazine-marketing
Target Your Car Shopper E-Mails
Send OnPoint Target Car Shopper E-mails to Different Customers for Better Value
BY AMY FARLEY
Not all customers are created equal. That’s something dealers know well, and it’s why you use different sales...
The Value of Creating Websites For Dealerships
Third Party Shortcuts May Not Be the Answer To Creating a Website
BY Russ Chandler
Whether you realize it or not, there’s a tremendous shift occurring in the automotive industry in creating websites....
Service Customers Buy Prepaid Maintenance Programs
A Win-Win For All
By Ryan Williams
Customers naturally sense that prepaid maintenance plans will help them develop habits of healthy vehicle maintenance – routine, a plan, and a budget, and typically for...
6 Practical Steps to Compliance Success
Consistency is Key
By Steve Roennau
In December 2013, the Consumer Financial Protection Bureau (CFPB) ordered Ally Financial to pay $80 million in civil penalties over Ally’s allowance of dealer markup. This...
Preparing Next Generation of Business Owners
How to Ensure Your Kids Have the Needed Skills
By Chuck Sujansky
According to Forbes Magazine 90% of American businesses are family owned or controlled. In terms of dollars and cents family...
The Glow of New Vehicle Models
New Vehicle Models Bring Attention to Showroom and Sales for All Inventory
BY DENNIS GALBRAITH
, and rightly so. It’s also critical for the dealership. When it all goes right, the dealer...
Transparency In Service Customers From Straying
Dealer Fights Customer Flight With Prices and Value
By Mary Welch
Need a four-wheel alignment or cabin air filter replacement but am not sure the dealership will give you the best price? Don’t...
Google Changes its Search Ads Layout
What do these changes mean to your ad costs and queries?
By Aurko Chatterjee
We thought we’d share some insights on how we think this might impact dealerships who spend ad dollars...
Self-Driving Vehicles and Dealership Opportunities
New technologies Will Require New Insurance Coverages and New Risk Management Strategies
BY Jonathan Charak
The inevitable march forward of automated vehicle technology (self-driving vehicles) has generated a lot of discussion about the...
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