On today's Auto Marketing Now, Brian walks you through PCG Companies' new report on Google AdWords. Data was collected by surveying over 500 dealers as well as dozens of phone...
When you own a business, you know that online customer reviews are very influential. From Yelp to Healthgrades, Angie’s List to Trustpilot, people are sharing their experiences on everything, and...
On today's CBT Newscast for Tuesday, May 23, 2017:
Digital Marketing Best Practices with Google's James Reutershan
Fitzpatrick sits down with James Reutershan, Strategy Development Manager for US Automotive at Google, to discuss...
Jim Fitzpatrick sits down with James Reutershan, Strategy Development Manager for US Automotive at Google, to discuss best practices in digital marketing. James goes over the recent growth in the use...
Project Aristotle is a recent Google study that was undertaken to understand why certain teams in their workplace thrived while others seemed to struggle. After studying hundreds of Google's teams...
On today's CBT Newscast for Friday May 5, 2017:
Understanding the needs of female buyers - The 2017 U.S. Women’s Car Dealer Report
In this interview with Women-drivers.com President Anne Fleming, Joe...
In today’s CBT Newscast for Friday March 17, 2017:
Why vehicles with wifi are the future sales opportunity
GM is now offering prepaid unlimited-data "hot spots"; CNBC's Phil LeBeau reports on this. Watch...
Google’s VP of Automotive talks about online shopping trends
Customers demand this vehicle. Are you giving it to them?
WardsAuto: What your dealership should focus on now in 2017
On Today’s Show, Beepi is now integrating dealers in online car-buying platform, get your message out with Google’s new expanded text ads, and the VP of J.D. Power says focus...