Automated email replies always feel dismissive to me. Like my inquiry is not important enough for an actual person to reply. Yet, most dealership CRMs are configured to automatically send...
Car shoppers today don't evaluate parts of the journey, they evaluate the sum of the journey, and how frictionless their path to the transaction is. On this edition of Inside...
Let’s talk customer experience for a moment. Your customers have access to many dealerships and brands when making their next buying decision. What are you actively doing to create a...
Car sales were heavily stymied as a result of the pandemic, and it undoubtedly forced dealerships to change procedures and try to find other ways to make up for missed...
Welcome to this week’s episode of Used Cars Weekly, the original CBT News show dedicated to bringing car dealers best practices and tips for the used car department, in-depth dealer interviews,...
Customer experience expert, New York Times best-selling author, and international keynote speaker Shep Hyken, has released new research into the state of customer service and experience called the A.C.A or...
Loyal and repeat customers are ideal for business owners to acquire, but not all businesses have a clear strategy to bring customers back. To discuss this further, we recently spoke...
To the Editor:
As someone whose role it is to bring the family vehicles in for service, I feel Brian hit the nail on the head here. It’s taken the pressure...
Projections for U.S. light-vehicle sales in the next five years are optimistic, according to research shop Benchmark Co. By 2025, there will be a record 245 million licensed drivers in...
An extended in-dealership visit continues to be a pain point for car shoppers with the finance and insurance process often dominating the clock. One customer recounted their recent experience buying...