On today’s show, we welcome back Bill Wittenmyer, partner and Vice President of sales and operations for Elead CRM, a CDK Global company. Jim and Bill discuss why the majority...
On this week's episode of Kain & Co., David Kain talks about data enrichment and how having access to customer history data can allow you to provide a better customer...
Often times, leadership is not adequately using your CRM. On this week's episode of On the Mark, Mark Tewart talks about how important it is for dealership leaders to not...
Every dealer wants the same thing, to move their inventory faster and more efficiently. But with money spread across several different marketing channels, you might struggle to see what’s paying...
On today's show, CBT's Bridget Fitzpatrick discusses how artificial intelligence is improving call center practices with Mike Haeg, Vice President of Automotive at Car Wars. The pair also discuss the...
Marketing is critical to all businesses. The titans of industry spend billions of dollars on annual advertising. For example, the Coca-Cola Company. Coca-Cola, a company that brings in several billion...
Every dealer knows it costs hundreds of dollars just to make the phone ring, but integrating a CRM to your sales calls can help your dealerships capitalize on those selling...
The retail auto industry saw some big vendor mergers and acquisitions last year that took center stage at this year’s NADA show in San Francisco. Scott Mathews, executive vice president...