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Michelle Krebs

Cox’s Senior Analyst on challenges facing car dealers in Q2

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CBT’s Joe Gumm sat down with Michelle Krebs, Director of Automotive Relations and Senior Analyst at the recent J.D.Power Forum in New York to chat about her perspective of presented auto trends. Even with a historical high plateau in the industry, Michelle reassures that “the sky is not falling”, economic fundamentals are “still pretty good […]
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Daily Newscast: Mark Fields, Subprime market “not a bubble” | Challenges...

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In Today's CBT Newscast for Tuesday April 18, 2017: Mark Fields: Subprime market "not a bubble" right now In this interview from CNBC at the recent New York...
Cox Automotive

Cox’s Mark O’Neil on Tesla, technology, used cars, online sales...

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  Earlier this week Jim Fitzpatrick sat down with Mark O’Neil, COO at Cox Automotive, at the J.D. Power Summit in New York to discuss the future of the retail auto industry and what dealers need to focus on now. Topics addressed include the used car market, technology, online retailing, future transportation opportunities and customer […]
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marketing

Does marketing during big sporting events work for dealers?

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  Marketing around huge sporting events is garnering a lot of interest for auto makers. According to Jessica Stafford, VP of Marketing with Cox Automotive, these events attract the attention of many car shoppers.
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marketing

Does marketing during big sporting events work for dealers?

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https://www.cbtnews.com/jessica-stafford-marketing-sports/
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newscast

Daily Newscast: Does marketing during big sporting events work for...

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  In today’s CBT Newscast for Monday April 3rd, 2017: Does marketing during big sporting events work for dealers? Marketing around huge sporting events is garnering a lot of interest for auto makers. According to Jessica Stafford, VP of Marketing with Cox Automotive, these events attract the attention of many car shoppers. [Watch Now] 5 Things […]
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disruption

Disruption and how your dealership can survive

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  Today, Cory Mosley sits down with Stephane Ferri, Southeast Divisional VP of Sales at Cox Automotive to discuss disruption in automotive retailing. As our world moves at a quicker pace, more and more consumers don’t have time to shop. Dealers must understand the trends of digital retailing in the marketplace to appropriately prepare for […]
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Cox Automotive

What does it mean to be successful with retail customers?...

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The auto retail environment today is the most competitive it has ever been. The pressure for dealers to add value to the customer experience is immense. According to Stephen Smith, Vice President of Marketing with Cox Automotive, finding the extra value begins with hiring the right people for your showroom in order to have the […]
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Mary Barra

Daily Newscast: Mary Barra on making vehicles more affordable, remaining...

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In today’s CBT Newscast for Monday March 20, 2017: What does it mean to be successful with retail customers? Interview with Stephen Smith from Cox Automotive The auto retail environment today is the most competitive it has ever been. The pressure for dealers to add value to the customer experience is immense. According to Stephen […]
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