4 of the best marketing channels to reach electric vehicle buyers
As electric vehicles become more mainstream, you might wonder how you reach customers who tend to be more likely to buy electric vehicles. We’ll discuss some of the methods most...
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
car dealership
Weekly roundup: IRS opens dealer Energy Credit Portal registration, Toyota’s EV plans, GM, Stellantis ink tentative UAW deals
Earlier this week: Toyota revved up with soaring profits, EV investment plans, and pay raises following an impressive third-quarter report. Meanwhile, the IRS streamlined the transition to electric vehicles with...
How auto retailers can modernize the ways they engage with consumers — Satyan Merchant | TransUnion
Many of today’s automotive consumers do a bulk of their shopping online, so there’s extra pressure on dealers to make sure transactions are done smoothly and stay consistent to the...
Auto dealers and digital retailing: a modern marriage
It’s well established that evolving consumer preferences and technological advancements have transformed the car buying process in recent years — with auto shoppers, buyers and dealers embracing a more digital...
Your best F&I trainers may already be under your roof
When it comes to training your newer F&I managers, who do you trust to do it?
Senior managers? Your Director? Or do you use your F&I provider through their field trainers...
How to measure the value your service advisors bring to the dealership
Like it or not, a successful dealership boils down to metrics. Hit a certain threshold, and you can rest easy (or easier) until next month or next quarter. But the...
Why tailoring the customer experience is key to dealership success — Jessie Hammonds | CDK Global
One of the biggest trends taking root throughout the retail automotive industry is prioritizing and enhancing the customer experience. For so long, price was the driving factor in consumer decision-making,...
Why this mindset shift will change your career in automotive for the better
Mindsets come from our lived experiences and how our brain interprets the experiences. When you combine your brain with your initial beliefs, a mindset is born. In her ground-breaking book...
Navigating roadblocks: overcoming customer objections when selling EVs
As electric vehicles continue rolling into inventory, dealerships play a pivotal role in selling these vehicles and educating potential buyers about the ins and outs of EV ownership. Yet, the...
How dealers can attract and retain employees post-COVID – David Meraz & John Luciano
Recruiting and retaining new and capable workers has been an ongoing challenge for dealers due to the low unemployment rates and rising customer demands. A component of Street Volkswagen's operations...
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