TSLA373.720-13.79%
GM78.520-0.48%
F12.480-0.15%
RIVN16.950-0.79%
CYD41.870-0.72%
HMC24.480-0.14%
TM196.080-4.35%
CVNA403.000-13.79%
PAG160.0000.53%
LAD276.390-0.19%
AN202.970-0.41%
GPI339.780-2.08%
ABG202.010-0.44%
SAH71.2200.2%
TSLA373.720-13.79%
GM78.520-0.48%
F12.480-0.15%
RIVN16.950-0.79%
CYD41.870-0.72%
HMC24.480-0.14%
TM196.080-4.35%
CVNA403.000-13.79%
PAG160.0000.53%
LAD276.390-0.19%
AN202.970-0.41%
GPI339.780-2.08%
ABG202.010-0.44%
SAH71.2200.2%
TSLA373.720-13.79%
GM78.520-0.48%
F12.480-0.15%
RIVN16.950-0.79%
CYD41.870-0.72%
HMC24.480-0.14%
TM196.080-4.35%
CVNA403.000-13.79%
PAG160.0000.53%
LAD276.390-0.19%
AN202.970-0.41%
GPI339.780-2.08%
ABG202.010-0.44%
SAH71.2200.2%


car dealership marketing

vendor

Make every marketing dollar count with vendor collaboration

- November 10, 2025
Fragmented marketing is holding your dealership back from its full potential. On this episode of Marketing Matters, host Colin Carrasquillo, digital marketing director of the Nielsen Automotive Group, explains how...
Sales & Marketing Marketing Matters
John Fitzpatrick, CEO of Force Marketing, provides insight into how to modernize your dealership playbook.

Don’t get left behind: Modernize your dealership playbook – John Fitzpatrick | Force Marketing

- January 20, 2025
The J.D. Power Auto Summit is right around the corner, and this renowned summit serves as a cornerstone for dealership leaders and innovators seeking a competitive edge. This year’s event...
Featured Sales & Marketing
Explore how vision, preparedness, and values drive success in uncertain times with insights from business expert Meredith Elliott Powell.

Expert Meridith Elliott Powell reveals strategies for leading in uncertain times

- April 3, 2024
Navigating periods of uncertainty in the rapidly evolving automotive industry can seem daunting. In today's episode of Inside Automotive, we discuss strategies for businesses to succeed during uncertain times. Joining...
Inside Automotive Management & Leadership
Car salesperson using dealership marketing technology to proactively promote customer loyalty

How to maximize & personalize dealership marketing in 2023

- January 23, 2023
It’s a new year, but dealerships are faced with ongoing challenges that have spilled over from 2022. With limited inventory and few OEM incentives, dealers need to rethink how they...
Daily Automotive News Sales & Marketing
data-driven marketing approach

The importance of taking a data-driven approach to dealership marketing

- November 29, 2022
The auto industry is constantly changing, and dealers from coast to coast are facing inventory shortages, diminished customer loyalty and increased competition. Incorporating predictive analytics into automotive marketing makes all...
Sales & Marketing Articles


Latest Articles

Ford doubles down on U.S. assembly as trade policies shift industry strategy
Latest Articles 04/24/26

Ford doubles down on U.S. assembly as trade policies shift industry strategy

Stellantis to prioritize four core brands in turnaround strategy, sources say The automaker plans to shift funding toward Jeep, Ram, Peugeot, and Fiat while maintaining its broader portfolio. On the Dash: Expect increased product investment and marketing support for Jeep, Ram, Peugeot and Fiat. Regional and niche brands may see reduced volume but more targeted positioning and shared platforms. Platform-sharing and rebadging strategies could affect inventory mix and model differentiation. Stellantis will concentrate most of its investment on four core brands as CEO Antonio Filosa pushes a turnaround strategy set for release May 21, according to a Reuters exclusive. The automaker has identified Jeep, Ram, Peugeot, and Fiat as its priority brands. It will allocate a “material increase” in funding to them, driven by their stronger global sales and profitability, marking a shift away from the company’s previous approach of distributing investment more evenly across its portfolio. Sign up for CBT News’ daily newsletter and get the latest industry stories delivered straight to your inbox. Stellantis will retain its 14-brand lineup, the largest in the industry, and will not shut down underperforming marques. Instead, the company will reposition secondary brands such as Citroën, Opel and Alfa Romeo to operate in regional or niche roles. These brands will rely on shared platforms and technology developed by the core brands while maintaining distinct styling and market identity. The strategy comes as Stellantis works to regain market share in the United States and Europe while facing growing competition from Chinese EV makers. The company earlier reported a 22.2 billion-euro charge tied to scaling back its EV plans, underscoring the urgency of the strategic shift. Its market valuation has also declined significantly in recent months. To support the transition, Stellantis will expand its use of shared “multi-energy” platforms that support electric, hybrid and internal combustion (ICE) vehicles. Additionally, the company is evaluating rebadging strategies and joint development programs, including collaborations with its Chinese partner, Leapmotor. Executives and investors backing the plan expect the increased focus on core brands to improve efficiency and strengthen financial performance. Analysts say Stellantis could still consider further consolidation if results fall short of expectations. Meta description (140 characters) Stellantis to boost funding for Jeep, Ram, Peugeot and Fiat, shifting strategy while maintaining its 14-brand global portfolio.
Latest Articles 04/24/26

Stellantis to prioritize four core brands in turnaround strategy, sources say

Hyundai's profit drops 24% as tariffs, weak global demand persist 
Latest Articles 04/24/26

Hyundai’s profit drops 24% as tariffs, weak global demand persist 

The latest JD Power-GlobalData forecast shows a decline in new car sales in April, but you can blame last year's tariff panic, not today's buyers.
Latest Articles 04/24/26

New car sales drop 7.3% in April, but don’t blame buyers

2026 Subaru Outback: Rugged evolution meets everyday practicality
Latest Articles 04/24/26

2026 Subaru Outback: Rugged evolution meets everyday practicality

Autonomous
Latest Articles 04/24/26

Autonomous future back in focus as Waymo expands, Uber reinvests billions

Tesla is winning the self-driving race – so why is Washington trying to slow it down?
Latest Articles 04/24/26

Tesla is winning the self-driving race – so why is Washington trying to slow it down?

Cox Automotive to acquire Fullpath to expand AI-driven marketing, data capabilities
Latest Articles 04/23/26

Cox Automotive to acquire Fullpath to expand AI-driven marketing, data capabilities

Detroit 3 release CEO pay, Tesla bets big on self-driving tech, Near-new used car sales soar
Latest Articles 04/23/26

Tesla boosts AI spending, Amazon Autos expands, Rivian ramps R2 production

Tesla ramps up AI spending to $25B, signals near-term cash pressure
Latest Articles 04/23/26

Tesla ramps up AI spending to $25B, signals near-term cash pressure


CBT News
Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.