About: Steve DeWitt

Steve DeWitt

With over 25 years of experience in the retail automotive industry, Steve is a passionate and effective sales leader who drives revenue growth, customer satisfaction, and team performance. He currently serves as the VP, Head of Commercial at automotiveMastermind, a S&P Global Mobility Company that provides predictive analytics and marketing solutions for the automotive sector.

The formula to selling more cars: How to make AI work for your dealership

Steve DeWitt - December 16, 2025

I’ve spent more than two decades in the retail automotive business, with about fifteen of those years as a GSM or GM. I’ve seen markets shift, consumer habits change, and...

Sales & Marketing Publishing Partners

The importance of taking a data-driven approach to dealership marketing

Steve DeWitt - November 29, 2022

The auto industry is constantly changing, and dealers from coast to coast are facing inventory shortages, diminished customer loyalty and increased competition. Incorporating predictive analytics into automotive marketing makes all...

Sales & Marketing Articles

How to leverage the service drive for profitable pre-owned acquisitions

Steve DeWitt - July 6, 2021

As the ongoing chip shortage continues to delay OEM production, dealership inventories have reached historic lows. At the same time, increased consumer demand – further sparked by concerns over vehicle...

Fixed-Ops Publishing Partners

About: Steve DeWitt

Steve DeWitt

The formula to selling more cars: How to make AI work for your dealership

The importance of taking a data-driven approach to dealership marketing

How to leverage the service drive for profitable pre-owned acquisitions

Latest Articles

STL launches ‘Neuralis’ in the US: A high-performance Data Center portfolio engineered for the AI era

GM leans on global supply, VW ends U.S. EV output, March sales surge tightens inventory

GM leans on global production to supply U.S. market amid cost pressures

Volkswagen ends U.S. EV output, triggering $600 million financial hit

March sales surge tightens inventory, affordability gaps persist

Independent shops gain ground as dealerships face mounting pressure

2026 Genesis G90 black edition: Luxury with a performance edge

$99M John Deere settlement accelerates high-stakes right to repair movement

TrueCar achieves profitability and calls for a new standard in automotive pricing

Stellantis, Microsoft deepen alliance to supercharge AI and cybersecurity capabilities