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Aaron Baldwin

Aaron Baldwin is the chief product officer at automotiveMastermind, where he oversees the product roadmap and strategy and supports a team of directors specializing in product, product marketing, integrations and analytics. Founded in 2012, automotiveMastermind, part of S&P Global Mobility, empowers dealers to close more deals by predicting future buyers and engaging them with proactive personalized marketing. Its proprietary automated sales and marketing platform, Mastermind, helps dealerships generate success in loyalty, service and conquest portfolios through a combination of turnkey predictive analytics, proactive marketing and dedicated consultative services.