Endless time with a customer hopefully leads to one thing, closing the deal. But, often this essential task gets treated as an afterthought. Or gets passed on to someone else...
By now, you’ve likely heard that Google has planned to phase out third-party cookies in 2024. In the digital marketing landscape, the third-party cookie has been a key component for...
Each year, Mother's Day serves as an opportunity to honor, love, and highlight the role and contributions of mothers and mother figures in the community. To support local mothers in...
Even all-star sales team members can experience hiccups when helping car buyers find the best vehicles for them. You may have a customer who knows what they want, but pricing...
As an automotive salesperson, you've probably had your fair share of interactions with aggressive prospects. These individuals often resort to bullying tactics to get what they want. They can be...
Any veteran car salesperson will tell you that much has changed over the past couple of decade - and even more just in the last few years. Coming from someone...
As we cruise into 2023, the automotive dealership landscape is shifting gears and email marketing remains essential to any successful marketing strategy. To stay ahead of the curve and drive...
Although both sides of the automotive industry profit from the other's success, the goodwill between dealers and manufacturers is frequently marred by controversy.
Much of the conflict between retailers and OEMs...
Earlier this week: EV maker Fisker announced its Ocean SUV will come equipped with swappable batteries in 2024, April U.S. auto sales improved year-over-year, customer satisfaction with aftermarket service providers...
Leasing a new car is a great option for many new car shoppers…lower monthly payments, being able to jump into a new car every few years, not dragging out a...