Tag: car dealers
Facebook ads: key strategies for auto marketers to maximize ROI
While many social network platforms have emerged since Facebook started “way back” in 2004, it's still a viable platform for advertisers. With a few...
Dealer downtime: exploring hobbies and interests that fuel auto retail professionals
It’s restating the obvious, but a career in automotive retail requires dedication, energy, and laser-sharp focus. Besides a paycheck, the benefits of this type...
Tips for crafting winter marketing messages that will warm up your...
The leaves are changing, the days are getting shorter, and it’s a little chillier outside. Your location in the United States might also change...
F&I checklist and tips for better compliance
Every F&I manager has that thing that’s a perpetual thorn in their side. That thorn is compliance.
It’s probably unfair to describe compliance so negatively...
Why your ego is sabotaging your sales and how to stop...
As a sales professional, your ego can be your greatest asset or your worst enemy. On one hand, it can give you the confidence...
The value of an inclusive workforce in the automotive industry
In today's competitive automotive industry, businesses are constantly seeking ways to stay ahead of the curve and maximize their profits. While technological advancements and...
6 mental health and wellness activities to promote positivity at the...
The majority of people in leadership roles have heard the phrase “People are your best asset,” and many would agree this is true. Without...
How to make customer feedback part of your dealership’s growth strategy
In today’s highly competitive market, dealerships are continuously searching for new and creative ways to gain a competitive advantage. One often underestimated resource that...
New survey: dealers mostly positive about valuations, profitability in 2024
The 2023 Kerrigan Dealer Survey has been released, and it appears that most auto dealers are remaining positive about the buy/sell and M&A market...
40 Under 40 Honoree: Jamar Seymore | Walser Automotive Group
Jamar Seymore is a Loyalty Manager for Walser Subaru St. Paul, a storefront owned by the Minnesota-based Walser Automotive Group, where he has been...