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cable tv advertising

Creating a Marketing Strategy with Cable TV Advertising

On this week's episode of Auto Marketing Now, Brian Pasch talks about how to create a targeted and efficient marketing strategy by utilizing cable...
Comcast Spotlight

Track Your TV Advertising Data to Make Marketing Spend More Efficient...

Cable television's data capabilities have evolved, creating a powerful marketing channel for automotive marketers, but are these marketers taking advantage of the opportunities? There's...
cable tv

The Power of Cable TV Advertising for Auto Dealers

If you really want to impact auto sales, you need to impact the shopping process early. A recent study found 86% of auto buyers...