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walk-around video

Help your dealership stand out with walk-around video

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 The use of video can be very impactful when it comes to your VDP. Michael Sanders, President of DealerVision.com, explains how DealerVision's products help...
2-way engagement

Improve email to increase 2-way engagement

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Why don’t your email templates ask questions?  Brian says it increases the opportunity for two-way engagement. Find out more on today’s Tip of the...
online advertising

Tracking phone traffic from your online advertising

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  How well are you tracking your phone traffic from your online advertising?  Brian can help you improve.
Alan Krutsch

The future of one-price dealerships

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 On this week's episode of Auto Marketing Now with Brian Pasch, Brian speaks with Alan Krutsch about the future of a one-price haggle free...
newscast

Daily Newscast: Increasing your profits while the industry levels off |...

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  In today’s CBT Newscast for Friday March 28, 2017: Increasing your profits while the industry levels off Dave Zoia, Editorial Director for WardsAuto and 30-year auto...
customer retention

Increase customer retention with this simple step

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  On today’s Tip of the Day, Brian Pasch tells you how to increase customer retention rate and CSI by implementing this simple step at...
Automotive Engagement

Automotive Engagement Conference

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A seven-city national tour showing dealers how to measure consumer engagement to eliminate advertising BOTS, BLUNDERS, and BLOAT in their marketing investments. To find out...
digital marketing

How dealers sometimes lose focus with their digital marketing dollars

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CBT Founder and CEO Jim Fitzpatrick sat down with Brian Pasch, Founder of PCG Companies, to chat about your dealership’s digital marketing direction and...
Mary Barra

Daily Newscast: Mary Barra on making vehicles more affordable, remaining focused...

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In today’s CBT Newscast for Monday March 20, 2017: What does it mean to be successful with retail customers? Interview with Stephen Smith from Cox Automotive The...