Tag: Becky Chernek
Which F&I Products Should You Sell Online?
 On this week’s episode of F&I Today, Becky Chernek explains why making all of your F&I products available online may not increase profits, and how you can build trust and loyalty without sacrificing your bottom line.  VIDEO TRANSCRIPTION: Speaker 1: F&I Today, brought to you by eLend Solutions. Becky Chernek: Welcome to F&I. […]
Ensuring Your Dealership Work-Flow is Aligned with Your Online Sales...
On this week’s episode of F&I Today, Becky Chernek of Chernek Consulting, discusses the ways in which large online retailers have changed the way customers shop. VIDEO TRANSCRIPT: Becky Chernek: Welcome to F&I today I’m your host Becky Chernek and I’m so happy you’re able to join us today. We all know that F&I is vital to […]
Taking Positive Control of Your Attitude
What is it that motivates you? Is it a motivational speaker like Tony Robbins? A certain podcast? On today’s Tip of the Day, Becky Chernek talks about taking control of your attitude by finding the motivating factor that gets you in a positive headspace. VIDEO TRANSCRIPT: Becky Chernek: Welcome to the tip of the day […]
Help Your F&I Office Perform Consistently with These Key Strategies
On this week’s episode of F&I Today, Becky Chernek, President of Chernek Consulting, discusses the importance of performing well in the dealership on a consistent basis. It may surprise you to know, that experience isn’t everything when it comes to performance; it comes down to drive, motivation, and a willingness to learn.
The Importance of Stopping the Clock
 Things like meeting the customer at the salesperson’s desk, or simply shaking their hand, can be essential to your process. On today’s Tip of the Day, Becky Chernek discusses the importance of “stopping the clock.” VIDEO TRANSCRIPT: Welcome to the Tip of the Day on CBT. I’m Becky Chernek. You know, I can’t begin […]
CBT News Week In Review: January 24, 2020
CBT News Week In Review for Friday, January 24th, 2020:
A Year in Review and 2020 Industry Predictions from NADA's Chief Economist Patrick Manzi
2019 for...
Becky Chernek Discusses How to Adapt Your Dealership’s F&I Department...
Here to tell us how you can revamp and re-invigorate your dealership’s F&I strategy for 2020 is Becky Chernek. Becky is an F&I Expert, President of Chernek Consulting, and host of F&I Today right here on CBT News. VIDEO TRANSCRIPT: Jim Fitzpatrick: Hi everyone, Jim Fitzpatrick with CBT Automotive Network. Thanks so much for joining […]
CBT Automotive Newscast for January 22, 2020
Today on CBTNews.com - Wednesday, January 22nd, 2020:
Becky Chernek Discusses How to Adapt Your Dealership's F&I Department for the Digital Age
Here to tell us...
How to Inspire Consumer Enthusiasm and Give Customers the Buying...
On this week’s episode of F&I Today, Becky Chernek of Chernek Consulting, discusses how industry disruptors like Tesla and Carvana are re-shaping customer expectations and building brand loyalty. VIDEO TRANSCRIPT: Becky Chernek: Welcome to F&I today. I’m your host Becky Chernek and I’m so happy you’re able to join us today. We all know that […]
Pinpointing Why the Customer Is Saying No
On this week’s episode of F&I Today, Becky Chernek talks about what to do when a customer wants to stick to the base payment and says no, no matter what their reason may be.
