Google Analytics 4 is the new standard for traffic analytics measurement on your dealership’s website. Google switched from the “old” Google Analytics Universal properties to “GA4” in July of 2023.
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The automotive industry's trusted data and technology provider, automotiveMastermind, has announced a strategic integration partnership with CarNow, marking another significant step in their mission to enhance the consumer experience for...
automotiveMastermind, a trusted data and technology provider in the automotive industry, integrated its Mastermind technology with Tekion, the innovator of the Automotive Retail Cloud (ARC) - the first and fastest...
LAS VEGAS (Feb. 3, 2024) – automotiveMastermind, part of S&P Global Mobility and the automotive industry’s trusted data and technology provider, and Morgan Automotive Group (Morgan), one of the largest...
At the 2024 NADA Show, CBT News anchor Jim Fitzpatrick spoke with automotiveMastermind CEO Matt Leone about EV inventory, dealer margins, and first-party data.
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2024 will be another year of significant transformation for the automotive retail environment. Shifting product mixes, evolving consumer demands and emerging ways to leverage data are all factors dealers need...
NEW YORK (Nov. 21, 2023) – automotiveMastermind (aM), part of S&P Global Mobility and the leading provider of predictive analytics and marketing automation solutions for dealerships, has officially launched Turn....
Wendy Engelhardt is the strategic solutions manager at automotiveMastermind, an industry-leading platform that uses behavioral data analytics to transform dealerships' methods for locating, interacting with, and reaching customers. CBT News...
Rapid digitalization during the pandemic has made a lasting impact on the way customers shop for vehicles.
According to S&P Global Mobility's latest Vehicle Buyer Journey Study, 65% of U.S. vehicle...
NEW YORK (June 27, 2023) – automotiveMastermind (aM), part of S&P Global Mobility and the leading provider of predictive analytics and marketing automation solutions for dealerships, has announced dealers can...