Tag: automotive

digital marketingvideo

Today’s best digital marketing strategies and practices for car dealers

In this competitive landscape, how do you get consumers to come to you? That’s the million-dollar question. Since the start of the COVID-19 pandemic, digital marketing efforts have made a tremendous shift for dealers. Many budgets have been reevaluated, and…
service

Service department retention may start with the facility

According to NADA research, 76% of car buyers purchase a vehicle from the dealership that performs their regular maintenance. Yet despite nearly 100% of new vehicles being bought from a dealership, just 1 in 3 car owners are taking their…
used car

Maximizing Used Car Gross Profits In A Market Where Every $1 Counts 

The used car market is more complex than it has ever been. With new vehicle inventory levels steadily declining and consumers growing more wary of high auto payments and public transportation due to the pandemic, the demand for used cars…
Policaro

Policaro Group on the use of innovation and technology in automotive retail

In Southern Ontario, COVID-19 affects customer sentiment just like the rest of the world. Google reports that 59% of car shoppers would complete their purchase online if the option existed. That’s driven dealers like Ontario-based Policaro Group to develop their…
Rapid Recon

The Next Rapid Recon Introduces Less Scrolling, Fewer Clicks For Performing Recon Tasks More...

PALO ALTO, CA, October 23, 2020 – The Next Rapid Recon, the efficiency standard in reconditioning time-to-line workflow software,  announced today several efficiency and usability advances enhancing the user experience.  This User Interface (UI) advancement makes the Next Rapid Recon…

Tekion makes a big splash in the DMS space and public...

Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs raise money and maximize the value of their companies. Public Group Reporting We’ve entered Q3…

How car dealership leaders can create more growth opportunities for people...

Welcome back to Diversity in Automotive, brought to you by TrueCar and CarNow. In today's segment, host Cory Mosley is joined by Damon Lester, president of the National Association of Minority Automobile Dealers. Diversity and inclusion have been age-old issues for…

Automotive startups make big headlines with strong funding rounds and acquisitions

Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs raise money and maximize the value of their companies. NADA Impact on Vendors Big and…

Do people of color have more leadership opportunities in automotive retail...

Welcome back to Diversity in Automotive: Tier 1 spotlight edition, brought to you by TrueCar and CarNow. In today's segment, host Cory Mosley is joined by an esteemed panel of automotive retail professionals including Gary Graves, CTO and founder of InteractiveTel,…