TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


Automotive Marketing

Mark Rikess

Mark Rikess Shares His Insight About the Evolving Sales Process During This Crisis

- April 28, 2020
As part of our ongoing coverage of the Coronavirus, we’re pleased to welcome back Mark Rikess, CEO of Rikess Consulting. In this segment, Jim and Mark discuss the benefits of...
Sales & Marketing Auto News
marketing

Weekly Marketing Update with John Fitzpatrick – [4.24.20]

- April 24, 2020
As part of our continuing coverage of the Coronavirus, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing, who provides a weekly marketing update. To find...
Sales & Marketing Auto News
customers

Taking Customers from the First Contact to Final Purchase: Six Ways to Make Up For Showroom Walk-Ins

- April 23, 2020
While social media and digital channels have become a popular method for potential car buyers to find their ideal vehicle, the data still revealed that walk-ins were still the most...
Sales & Marketing Auto News
John Fitzpatrick

John Fitzpatrick Analyzes the Latest Automotive Marketing Data from Google, Bing & Facebook

- April 16, 2020
As part of our continuing coverage of the Coronavirus, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing, who provides a weekly marketing update. To find...
Sales & Marketing Auto News
John Fitzpatrick

John Fitzpatrick Provides a Weekly Marketing Update for Dealers

- April 9, 2020
As part of our continuing coverage of the Coronavirus, we’re pleased to welcome back President and CEO of Force Marketing, John Fitzpatrick. In this segment, John and Jim discuss the latest...
Sales & Marketing Auto News
Apple Honda

Apple Honda’s Eric Nichols Discusses the Changes His Dealership Has Made to Sustain Operations

- April 8, 2020
As part of our ongoing coverage of the Coronavirus, we’re pleased to welcome back Eric Mercado, President of WeDrive Automotive along with Eric Nichols, Internet Sales Director and BDC Manager...
Sales & Marketing Auto News
Paul Potratz

The Importance of Compassionate Marketing Messaging During COVID-19 – Paul Potratz, PPADV

- April 7, 2020
As part of our ongoing coverage of the Coronavirus, we’re pleased to welcome back Paul Potratz, Owner of Potratz Partners Advertising. In this segment, Jim and Paul discuss the changes...
Sales & Marketing Auto News
Sokal

Sokal Digital and Advertising Agency Comes Through For Dealers During This Crisis

- April 6, 2020
As part of our continuing coverage of the Coronavirus, we’re pleased to welcome back Mark Sokal, CEO of Sokal Digital and Advertising Agency. In this segment, Jim and Mark discuss...
Sales & Marketing Auto News
Remarketing

Force Marketing CEO John Fitzpatrick Discusses Sending a Solid Remarketing Message to Consumers Affected by COVID-19

- March 31, 2020
As part of our ongoing Coronavirus coverage, we’re pleased to welcome back John Fitzpatrick, President and CEO of Force Marketing. Last time we spoke to John, he discussed how new data is...
Sales & Marketing Auto News

Latest Articles
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Weekly roundup: Stellantis to add 10k jobs, GM leads in Q1 2026 sales, Federal judge partially allows lawsuit against VW to proceed
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CBT News
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