Wednesday, December 8, 2021
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Biden

President Biden visits Ford plant for F-150 EV reveal

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President Joe Biden continued to show his push towards electrification of the auto industry during a visit to Ford’s Rouge Electric Vehicle Center in Michigan on Tuesday. Biden’s visit was partially a showcase of his “American Jobs Plan,” which allocates $174 billion to investing in electric vehicles (EVs) as well as rebates to EV buyers, […]
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customers

Aspects of an excellent customer experience

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One of a dealership’s biggest challenges is tailoring its operations to fit customer needs. In January, JD Power’s Executive Vice President of Strategic Development, Tim Copacia, facilitated a meeting between auto marketing leaders at the 2021 JD Power Auto Summit. After analyzing all of their interactions, he was able to generate the following eight “pillars […]
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AutoNation’s profit triples amid chip shortage

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AutoNation, Inc., one of the largest automotive retailers in the US, reported earlier this week that its quarterly adjusted profit nearly tripled from this time last year. AutoNation’s Chief Executive Officer Mike Jackson told shareholders that these “outstanding results were driven by strong performance in new, used and customer financial services and disciplined expense management.” […]
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customers

5 tips to make service more convenient for your customers

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With nearly 165,000 auto repair and maintenance shops in the United States, you need your dealership to stand out. The key to success is making service more convenient for your customers, so much so that they don’t want to go anywhere else. We have 5 tips to create more convenience for your service customers. 1. […]
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digital

Kelley Blue Book beefs up digital solution tools to help...

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The need for enhanced digital tools has become even more essential since the COVID-19 pandemic drove many dealers to increase their reliance on digital apps and processes. Today, more consumers are comfortable with steps of the car purchasing process occurring online. This development means that valuable touchpoints like their first time hearing about you or checking […]
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New emissions regulations could change new car sales in the...

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Since entering the Oval Office, President Joe Biden has made it clear that addressing climate control will be a major priority during his administration. In the first few weeks of his term, Biden has signed several executive orders in an effort to transition the US to a clean energy economy. One of his executive actions […]
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sales

New vehicle sales start the year strong in January

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After a year of political division, the spread of a virus worldwide, and a vaccine program that’s off to a slow start, January 2021’s auto sales forecast is rosier than one might expect. J.D. Power’s U.S. Automotive Forecast projects that the first month of sales this year will be an increase of 1.8 % over January 2020.  […]
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Kerrigan

Kerrigan Index report reveals record-breaking stock valuations amid shaky economy

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The COVID-19 pandemic rattled the American economy, and its impacts are still being felt in almost every sector. In 2020, many feared that the economic fallout from the virus’s effects would significantly and negatively impact the auto industry. While there were some shocks, auto retail has managed to stay resilient.  Kerrigan Advisors, a sell-side advisory […]
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CBT News launches its NADA High Media Impact Package for companies...

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For more than eight years, CBT News has been working to build strong relationships with dealers across the country. Whether it’s through reporting daily...

Basic content marketing tips for novice marketers

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The SEMrush State of Content Marketing Report showed that “approximately 91% of companies use content marketing.” If you are new to the content marketing field, this article shares some basic tips to help you get started as you develop your career as a content marketer. Grouping Target Audience   Whether you are creating social media […]
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