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How can car dealers prepare to serve future EV customers?

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As EVs settle firmly into a mainstay, dealerships must regard their role in the coming electric future. True, internal combustion engines (ICEs) are not...
SEO

5 SEO strategies to boost your dealership’s web engagement

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About 53% of mobile and desktop users click on organic search results rather than paid ads, according to BrightEdge Research. Since we know this, car dealership...
call to action

6 effective call to action ideas car dealerships can try today

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Your dealership's goal is to get customers through the door and behind the wheel of a new car. But how do you go about...
EV adoption

What is the future of EV adoption? Bloomberg study shows optimistic...

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What does the future hold for electric vehicles? BloombergNEF's Electric Vehicle Outlook 2022 paints an optimistic picture with its projection that electric vehicle sales...
Chris Saraceno control

Dealer Chris Saraceno on business today: ‘We have to focus on...

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 Despite rising interest rates, inflation, and concerns about vehicle affordability, nothing seems to shake the confidence of our next guest. We’re pleased to welcome...
leadership

5 must-have traits for extraordinary leadership

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It would be a slim minority of dealership personnel who haven’t worked under a manager or owner that did not possess the skills or...
brand white label F&I

Leveraging the power of your dealer brand with white label F&I

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Even though dealers have to manage multiple competing issues of low inventory, rising lending rates, and a pandemic that is not quite 100% gone,...
April U.S. auto sales Honda, Acura

A hydrogen-powered Honda CR-V is coming in 2024

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The Honda CR-V, a hydrogen-electric car, will be the first hydrogen-powered vehicle made in the U.S. in 2024. Despite being the smallest molecule in...
auto dealership, telemarketing

7 tips to improve your auto dealership’s email marketing strategy

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Like most auto dealerships, you're always looking for ways to improve your email marketing strategy. After all, email is one of the most cost-effective...
South Korean, Twitter, Tesla

Opinion | Is Elon Musk still fit to run Tesla?

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It’s hard to look at the news lately without Elon Musk being at the front and center of things. His recent $44 billion acquisition...