TSLA426.0108.16%
GM78.7901.58%
F14.9301.26%
RIVN14.2200.07%
CYD57.3501.69%
HMC26.4700.21%
TM189.080-0.58%
CVNA68.2803.89%
PAG164.7303%
LAD276.5802.05%
AN189.9803.55%
GPI326.1806.07%
ABG187.7202.34%
SAH78.1602.26%
TSLA426.0108.16%
GM78.7901.58%
F14.9301.26%
RIVN14.2200.07%
CYD57.3501.69%
HMC26.4700.21%
TM189.080-0.58%
CVNA68.2803.89%
PAG164.7303%
LAD276.5802.05%
AN189.9803.55%
GPI326.1806.07%
ABG187.7202.34%
SAH78.1602.26%
TSLA426.0108.16%
GM78.7901.58%
F14.9301.26%
RIVN14.2200.07%
CYD57.3501.69%
HMC26.4700.21%
TM189.080-0.58%
CVNA68.2803.89%
PAG164.7303%
LAD276.5802.05%
AN189.9803.55%
GPI326.1806.07%
ABG187.7202.34%
SAH78.1602.26%


auto sales

automotive marketing

New to automotive marketing analytics? These 3 options can help you get started

- January 4, 2023
In the past, traditional marketing was based a lot on trial and error. Dealerships would try different tactics and then wait to see what resulted in the most sales. However,...
Sales & Marketing Articles
F&I

5 habits of highly effective automotive sales managers

- January 4, 2023
In pretty much any realm of sales, a company’s success is heavily reliant on the sales staff, including sales managers. It is no different in the auto industry, as salespeople...
Sales & Marketing Articles
dress for success

8 tips to help new car salespeople dress for success

- January 2, 2023
Everyone has heard the phrase dress for success, but what does it mean? What kind of clothes should you wear for your job at the car dealership? And what type...
Sales & Marketing Articles

5 marketing KPIs every car dealer needs to measure and track

- December 30, 2022
The automotive industry is in flux and may be experiencing even more upheaval over the next six months. Small businesses like auto dealerships need to keep up with those changes...
Sales & Marketing Articles
time

How to save your customers time at the dealership without compromising relationships

- December 29, 2022
In 2019, McKinsey said, "The automotive customer experience can often feel outdated and inferior, especially for younger customers, who seem to be losing interest in car ownership and prefer more...
Sales & Marketing Articles
PVR, franchise

Beyond PVR — dig deeper for greater F&I success

- December 29, 2022
What does success look like in the F&I department? How should it be measured? PVR (per vehicle retailed) is currently the most examined metric used to judge whether or not F&I...
F&I Articles
car salesperson

Is automotive sales right for you? Your guide to starting a career as a car salesperson

- December 26, 2022
52% of American employees are considering making a career change this year, with 44% already planning to make the switch. For those who enjoy customer interaction on a daily basis...
Sales & Marketing Articles
social selling

Social Selling: What is it and what are the benefits for automotive dealers?

- December 23, 2022
Car dealerships have always been good at selling cars. But in recent years, how people buy cars has changed dramatically. So it shouldn't be a surprise to you to hear more and...
Sales & Marketing Articles
live chat

What do customers expect from your car dealership’s live chat solutions?

- December 21, 2022
Did you know that most customers prefer live chat to phone or email? Through a survey of 1,000 US consumers, the live chat platform Kayako found that 41% of customers would...
Sales & Marketing Articles

How can car dealers prepare to serve future EV customers?

- December 16, 2022
As EVs settle firmly into a mainstay, dealerships must regard their role in the coming electric future. True, internal combustion engines (ICEs) are not going anywhere soon; many projections don’t...
Sales & Marketing Articles


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