Tag: Auto Retail
The Importance of Modernizing the Reconditioning Process at Your Dealership –...
With used cars expected to play a big part in the 2020 auto market, a modern approach to vehicle reconditioning can shave off days...
Tips for Creating a Premier Customer Experience on a Budget
Think about the last time you walked into your favorite store. What sets it apart from average or poor shopping experiences? Is it the...
How to Leverage Digital Innovation and Create Personalized Experiences for Customers...
Today on CBT News, we welcome Amy Anderson, Director of Research and Market Intelligence in Cox Automotive and Chase Abbott, Vice President of Sales...
How to Reach and Engage the Connected Customer
There's a new breed of customers buying cars today, a group that is changing the game. These "connected consumers" are typically young shoppers who...
Sales Results from Q3 Signal Another Steady and Robust Year for...
Q3 for the retail auto industry has come to a close. And today we're joined by NADA senior economist, Patrick Manzi, to get an...
Making Social Media Marketing Part of Your Dealership’s Overall Culture –...
On today’s show, we’re pleased to welcome Rudy Tremenio, but you probably know him better as El Patronn, Managing Partner at Brooklyn Mitsubishi.
VIDEO TRANSCRIPT:
Jim...
Is Your Marketing Budget Ballooning? Here are Four Ways to Cut...
It is an understatement to say that marketing has become a pivotal part of the sales process. Years ago, ads and billboards did the...
How to Maintain Relevancy with Your Customers
How are you communicating with your customers? Are they confused because you’re addressing things they’re not interested in hearing about? Cory Mosley tells you...
Digital Retailing Trends, Video Marketing Strategies, and the Importance of a...
On today’s show, we’re pleased to welcome Kevin Frye, eCommerce Director for Jeff Wyler Automotive Family, one of the top 50 dealer groups in...
How Manheim’s New Apprentice Program is Helping to Tackle the Technician...
The challenge for service managers isn’t just finding warm bodies, it’s finding qualified and skilled technicians who are willing to step into open positions....
