Getting more buyers across the finish line
Every car shopping journey has its highs and lows. On the positive side, it’s fun to do test drives and it’s exhilarating to drive off the lot in a new...
TSLA331.59012.06%
GM87.4500.51%
F14.0000.21%
RIVN15.9550.575%
CYD47.730-1%
HMC31.6400.91%
TM189.8602.37%
CVNA72.2323.8917%
PAG216.220-0.18%
LAD373.885-1.89499%
AN209.420-1.91%
GPI268.850-1.97%
ABG213.855-2.135%
SAH83.540-1.35%
TSLA331.59012.06%
GM87.4500.51%
F14.0000.21%
RIVN15.9550.575%
CYD47.730-1%
HMC31.6400.91%
TM189.8602.37%
CVNA72.2323.8917%
PAG216.220-0.18%
LAD373.885-1.89499%
AN209.420-1.91%
GPI268.850-1.97%
ABG213.855-2.135%
SAH83.540-1.35%
TSLA331.59012.06%
GM87.4500.51%
F14.0000.21%
RIVN15.9550.575%
CYD47.730-1%
HMC31.6400.91%
TM189.8602.37%
CVNA72.2323.8917%
PAG216.220-0.18%
LAD373.885-1.89499%
AN209.420-1.91%
GPI268.850-1.97%
ABG213.855-2.135%
SAH83.540-1.35%
Publishing Partners
AI fixes the gaps that are costing you service customers
There are multiple areas where service breaks down, but most of it traces back to communication, specifically on the phone and over text, where customers are actually deciding whether to...
3 recommendations for modern automotive marketers
For decades, automotive advertising has operated within a familiar structure: National campaigns led by original equipment manufacturers (OEMs), regional marketing managed by dealer associations, and hyper-local promotions executed by individual dealerships. This framework, known as tier 1, tier...
Training builds skills – Development builds results
The industry still confuses training with development
Nearly every company that supports dealership F&I departments claims to offer training and development. In practice, those two terms are often used interchangeably, even...
Your market is bigger than you think
After four consecutive years of growth, SAAR is projected to decline by 2% in 2026.1 For many dealers, that number is adding fuel to an already anxious market. And for some,...
Your autonomous fleet has a revenue problem it can’t code away
The autonomous vehicle industry has spent the last decade racing to solve one problem: replacing the human behind the wheel. Billions of dollars have gone into sensors, simulations, and AI...
A shift in control: Modern dealer marketing and access to agency-grade buying tools
For years, automotive marketing has operated a clear structural hierarchy.
Enterprise brands and large agencies controlled advanced buying infrastructure, including centralized programmatic platforms, identity resolution systems, cross-channel optimization tools, and...
How AI increases tire revenue in the service lane
As new-vehicle margins continue to shrink and competition intensifies, automotive retailers are under growing pressure to protect profitability. As a result, optimizing fixed operations has become a key factor in...
Turning macro trends and local market intelligence into sales success
In today’s competitive landscape, a seamless, data-informed sales cycle is essential for dealerships navigating rising affordability pressures, shifting fuel type demands, and tighter profit margins.
Advanced analytics give dealers a clear advantage by revealing where...
AI, the hype is real – AI’s real impact on the automotive industry
AI has the potential to transform the industry, but businesses are concerned that we are in yet another hype cycle. That’s why Pinewood.AI wanted to hear from an independent expert,...
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