How is your muscle memory management? David Lewis of David Lewis & Associates shows you how constant role-playing (with MMM) will benefit your sales, the way certain NBA players practice...
When it comes to loyalty reward programs, turning your target audience into repeat customers should be the ultimate goal. Why? Well, repeat customers are buying almost 30 percent more items...
On today’s show, we’re pleased to welcome Marco Schnabl, Co-CEO and Founder of automotiveMastermind, a predictive analytics and marketing automation technology provider for the automotive industry. Jim and Marco discuss...
As of August 2019, there were 2.46 million apps in the Google Play store, and 1.96 million in the Apple app store. Many companies feel that having a mobile app...
As 2019 winds to a close, it is important to recognize trends that are occurring in the world of Fixed-Ops. 2019 has brought many changes and evolutions in the automotive...
Marketing and automotive retail is an increasingly omnichannel atmosphere, with videos being an essential and potent tool. Around 90% of consumers state that watching a video of a product plays...
On today’s show, we’re pleased to welcome Kevin Frye, eCommerce Director for Jeff Wyler Automotive Family, one of the top 50 dealer groups in the nation. In this segment, Jim...
The challenge for service managers isn’t just finding warm bodies, it’s finding qualified and skilled technicians who are willing to step into open positions. However, some auto industry players are...
We are less than four months away from 2020. Depending on your perception of the New Year, this is either good or bad news. However, there are ways to ensure...
Recalls are never good news for customers. At best, it means the added inconvenience of scheduling an appointment, waiting for the repair, and/or leaving their vehicle with the dealership. At...