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iFrog Digital Marketing

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Preston Automotive Group

Ford Dealer in Town of 700 Finishes 33rd in the Nation

EASTON — From the beginning, it was a match made in Ford heaven. At the end of 2019, following a strong December run, Preston Ford...
WeDrivevideo

Where Does Direct Mail Fit in Today’s Auto Marketing Strategy? WeDrive’s Eric Mercado Tells...

At NADA 2020 in sunny Las Vegas, host Jim Fitzpatrick was joined by Eric Mercado, President of WeDrive Automotive. VIDEO TRANSCRIPT: Jim Fitzpatrick: People that are...
onboarding

Employee Onboarding: Five Things Dealership Owners Should Do with New Hires During Week One

It is true what they say; you never have another chance to make an excellent first impression. At your dealership, the onboarding and training...
Forcevideo

The Importance of Taking an Omni-Channel Approach to Your Dealership’s Marketing Efforts – Cody...

Force Marketing's Vice President, Cody Tomczyk, joined Bridget Fitzpatrick on the CBT Stage at NADA 2020 in beautiful Las Vegas, where they discussed video...
David Engelmanvideo

The Benefits of Offering More Affordable Payment Options to Your Customers – David Engelman,...

SMART Payment Plan's CEO, David Engelman, joined Jim Fitzpatrick on the CBT Stage at NADA 2020 in Las Vegas to discuss how dealers can...
customer successvideo

The Value CDK Global’s Customer Success Model is Bringing to Dealers – John Hickey...

At NADA 2020 in sunny Las Vegas, host Jim Fitzpatrick was joined by John Hickey and Michael Seeman from CDK Global. John is the...

CRM Managers, BDRs, and How to Be Successful

 On this week's episode of On the Mark, Mark Tewart talks about hiding behind texts and emails to avoid making a phone call and...

Creating a Video Culture at Your Dealership

 On this week's episode of Kain & Co., David Kain of Kain Automotive talks about how you can engage with your customers by using...

How Video Pre-Roll Can Complement Your Online Marketing Strategy

On this week's episode of Auto Marketing Now, Brian Pasch talks about video pre-roll and some ideas that can tweak your existing video pre-roll...

How Can You Maximize PVR Earnings?

On this week's episode of F&I Today, Becky Chernek talks about the most recent PVR earnings, how AutoNation is maintaining a PVR of $1,900,...