TSLA378.9003.6%
GM83.450-0.5%
F13.100-0.07%
RIVN15.140-0.22%
CYD35.0500.01%
HMC32.420-0.11%
TM192.060-0.44%
CVNA65.360-1.82%
PAG209.860-2.3%
LAD312.320-3.83%
AN169.6100.85%
GPI253.7502.88%
ABG187.0602.51%
SAH65.340-0.58%
TSLA378.9003.6%
GM83.450-0.5%
F13.100-0.07%
RIVN15.140-0.22%
CYD35.0500.01%
HMC32.420-0.11%
TM192.060-0.44%
CVNA65.360-1.82%
PAG209.860-2.3%
LAD312.320-3.83%
AN169.6100.85%
GPI253.7502.88%
ABG187.0602.51%
SAH65.340-0.58%
TSLA378.9003.6%
GM83.450-0.5%
F13.100-0.07%
RIVN15.140-0.22%
CYD35.0500.01%
HMC32.420-0.11%
TM192.060-0.44%
CVNA65.360-1.82%
PAG209.860-2.3%
LAD312.320-3.83%
AN169.6100.85%
GPI253.7502.88%
ABG187.0602.51%
SAH65.340-0.58%

Search for:

Outsell’s Guy Super Discusses Why Dealers Need Automation in their Marketing Efforts

- February 20, 2020
Outsell's Vice President of Sales, Guy Super, joined Jim Fitzpatrick on the CBT Stage at NADA 2020 in Las Vegas to discuss how the Outsell marketing automation is continuing to...
Sales & Marketing Daily Automotive News
Jenn Reid

How Technology is Helping to Bridge the Gap Between Online and Showroom Shopping – Jenn Reid, Equifax

- February 11, 2020
On today’s show, we’re pleased to welcome back Jenn Reid, Vice President of Automotive Marketing and Strategy Leader for Equifax. Jenn and Jim discuss new developments in the car buying...
Sales & Marketing Daily Automotive News
engagement

Creating Custom Scripts to Track Engagement

- February 5, 2020
 On today's episode of Auto Marketing Now, Brian Pasch talks about Google Tag Manager and creating custom scripts to track customer engagement.   VIDEO TRANSCRIPTION: Brian: Welcome to Auto Marketing Now. On today's...
Shows
trade-in valet

Acquire Better Quality Vehicles for Your Dealership Through Trade-In Valet

- January 31, 2020
On today’s show, we’re pleased to welcome Mike Dodd, CEO of Trade-In Valet, one of the nation’s largest vehicle appraisal platforms. In this segment, Mike discusses how the business has...
Sales & Marketing Daily Automotive News
text

Moving from Email to Text Messaging

- January 15, 2020
On this week's episode of Auto Marketing Now, Brian Pasch details the benefits and convenience of communicating with your customers via text message rather than email.   VIDEO TRANSCRIPTION: Brian Pasch: Welcome to...
Shows
service drive

3 Tips to Sell More Cars Through the Service Drive

- January 14, 2020
Use Data to Get Service Drive Customers into the Showroom 45% of customers who service at a dealership bought not only the car they are servicing, but also previous vehicles at...
Sales & Marketing Auto News
foundation

The Power of Strong Fixed-Ops Business Footings and Foundations

- January 9, 2020
In today’s highly competitive service retail business market, every service type business is a commodity that can most likely be found in a similar form usually at a better price....
Fixed-Ops Auto News
consumer privacy

How Dealers Can Use Data-Driven Marketing While Still Protecting Consumer Privacy

- January 6, 2020
Have you ever seen an advertisement online for a product right after having a conversation about it with someone? While this level of targeted marketing might seem invasive at first,...
Daily Automotive News Auto News
recruit female talent

What the Industry Can Do to Recruit Female Talent – Lisa Copeland and Brian Benstock

- December 31, 2019
Lisa Copeland, founder of Lisa Copeland Global and CEO of Cars Her Way, as well as Brian Benstock, GM and Vice President of Paragon Honda to discuss women in automotive...
Management & Leadership Power Lunch
customer engagement

The Case For Creating A Director Of Customer Engagement Position

- November 27, 2019
How much do you really know about your customer’s true experience while he or she is shopping for a car? As a dealership manager, you already read your CSI reports...
Sales & Marketing Articles


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