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On today’s show, we welcome back Mark Sokal, CEO of Sokal Digital Advertising, a powerful marketing agency with over 100 employees and well over...

Coming off of a record-breaking 2018, Paragon Automotive became the highest volume dealer to take home the Precision Team Award for Acura and the...

 Every dealer knows it costs hundreds of dollars just to make the phone ring, but integrating a CRM to your sales calls can help...

If you are not currently personalizing your websites and other online platforms, then you’ve losing revenue. In 2018, it was reported that businesses lost...

Does your digital marketing strategy mostly consist of social media and paid ads? If so, you are not alone. Social media marketing has grown...

Today on CBTNews.com - Wednesday, January 23rd, 2019: How Rising Transaction Rates Could Affect Your Dealership's Bottom Line - Steve Finlay, WardsAuto The auto industry ended...

Marketing is still one of the best ways to spread awareness for a product, service or brand. With an ever-changing landscape when it comes...

CBT News Week in Review for Friday, December 21, 2018: Progressive Branding Strategies For Your Dealership - Paul J. Daly, Congruent Story Today we speak with...

Both dealers and vendors are beginning to realize that online platforms like google analytics play an important role in a dealership’s digital marketing strategy,...

With the end of 2018 fast approaching us, it’s time to start thinking about your dealerships marketing efforts going into 2019. From your marketing...