TSLA354.080-22.285%
GM87.7600.54%
F14.6200.21%
RIVN15.740-0.17%
CYD37.430-0.24%
HMC32.670-0.37%
TM197.110-2.76%
CVNA74.5901.16%
PAG219.7700.15%
LAD386.8107.83%
AN212.3605.18%
GPI300.76016.43%
ABG217.2601.85%
SAH81.0001.58%
TSLA354.080-22.285%
GM87.7600.54%
F14.6200.21%
RIVN15.740-0.17%
CYD37.430-0.24%
HMC32.670-0.37%
TM197.110-2.76%
CVNA74.5901.16%
PAG219.7700.15%
LAD386.8107.83%
AN212.3605.18%
GPI300.76016.43%
ABG217.2601.85%
SAH81.0001.58%
TSLA354.080-22.285%
GM87.7600.54%
F14.6200.21%
RIVN15.740-0.17%
CYD37.430-0.24%
HMC32.670-0.37%
TM197.110-2.76%
CVNA74.5901.16%
PAG219.7700.15%
LAD386.8107.83%
AN212.3605.18%
GPI300.76016.43%
ABG217.2601.85%
SAH81.0001.58%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

Lotlinx

Kerri Wise unpacks key market trends from Lotlinx’s Q2 report

- August 13, 2025
Lotlinx recently released its 2025 Q2 Vincensus Report, a quarterly analysis detailing the state of the automotive industry across major OEMs. In today's episode of CBT Now, Kerri Wise, chief...
Chinese automakers are making unprecedented gains in global markets, capturing significant market share. Michael Dunne elaborates further.

Chinese automakers gain ground as U.S. dealers are urged to prepare – Michael Dunne | Dunne Insights

- August 12, 2025
Chinese automakers are making unprecedented gains in global markets, capturing significant market share across multiple regions while still absent from the United States. Michael Dunne, CEO of Dunne Insights and...
Dealers are adopting digital title tech to reduce delays, cut costs, and stay competitive in today’s fast-moving retail environment.

Modern inventory, modern problems: How digital title tech can accelerate turns and cut holding costs

- August 11, 2025
In 2025, dealerships are in a constant state of adjustment, navigating fluctuating inventory levels, higher operational costs, and a customer base that expects seamless, digital-first experiences. While much of the...
Edmund's Joseph Yoon unpacks the auto affordability crisis

High interest rates and increased prices deepen auto affordability crisis — Joseph Yoon | Edmunds

- July 31, 2025
Car payments hit a new record during the second quarter. With high interest rates and higher sticker prices, car ownership is becoming increasingly expensive, deepening the affordability crisis. On today's...
As AI reshapes the automotive retail landscape, Jen Suzuki urges dealership leaders to embrace digital transformation, through tech literacy

Why tech-literate teams will thrive in AI-driven dealerships

- July 31, 2025
As artificial intelligence (AI) rapidly reshapes the automotive retail landscape, President and founder of eDealer Solutions, Jen Suzuki, urges dealership leaders to embrace digital transformation, not just with tools, but...
Chris Roberts and Tustin Ulrich join us to discuss market conditions, EV policy updates, staffing strategies, and what’s working.

Kia and Stellantis dealers see optimism amid EV mandate rollbacks and market shifts

- July 24, 2025
On the latest episode of Inside Automotive, we’re joined by seasoned retail leaders who share insights into the changing landscape of car sales and operations at the ground level. Chris...
Colin Carasquillo shares how dealers can unlock first-party data using CDPs to personalize, automate and scale marketing efforts.

Activate your dealership’s hidden data goldmine with CDPs

- July 24, 2025
Most dealers are sitting on a massive but underutilized data goldmine. In today's episode of Marketing Matters, Colin Carasquillo, digital marketing director at Nielsen Automotive Group, discusses how to use...

CDK expands Fixed Ops Suite to all dealers, boosting service revenue and experience – Kim Saylor | CDK

- July 23, 2025
CDK has recently expanded its Fixed Operations Suite, which has already been highly successful within the company's Dealership Xperience Platform. Now, they are introducing the CDK Fixed Ops Suite for...
Doug Eroh shares how Longo Toyota is navigating tariffs, EV rules, and hybrid demand while keeping sales momentum in a shifting market.

Longo Toyota’s Doug Eroh on winning in a shifting market

- July 21, 2025
As affordability concerns, policy shifts, and consumer preferences evolve, dealers are working to adapt in real time. In today's episode of Inside Automotive, Doug Eroh, president and GM of Longo...
Karl Brauer joins today's episode of CBT Now to unpack how affordability has sharply declined for used vehicle shoppers and what this means.

Karl Brauer reveals used car prices soar as affordability crisis deepens

- July 17, 2025
The average three-year-old used car now costs $32,635, a staggering $9,476 increase since 2019, according to a new study from iSeeCars.com. Karl Brauer, executive analyst for the platform, joins today's...


CBT News
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