TSLA354.080-22.285%
GM87.7600.54%
F14.6200.21%
RIVN15.740-0.17%
CYD37.430-0.24%
HMC32.670-0.37%
TM197.110-2.76%
CVNA74.5901.16%
PAG219.7700.15%
LAD386.8107.83%
AN212.3605.18%
GPI300.76016.43%
ABG217.2601.85%
SAH81.0001.58%
TSLA354.080-22.285%
GM87.7600.54%
F14.6200.21%
RIVN15.740-0.17%
CYD37.430-0.24%
HMC32.670-0.37%
TM197.110-2.76%
CVNA74.5901.16%
PAG219.7700.15%
LAD386.8107.83%
AN212.3605.18%
GPI300.76016.43%
ABG217.2601.85%
SAH81.0001.58%
TSLA354.080-22.285%
GM87.7600.54%
F14.6200.21%
RIVN15.740-0.17%
CYD37.430-0.24%
HMC32.670-0.37%
TM197.110-2.76%
CVNA74.5901.16%
PAG219.7700.15%
LAD386.8107.83%
AN212.3605.18%
GPI300.76016.43%
ABG217.2601.85%
SAH81.0001.58%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

On today's Inside Automotive, Tom Kondrat explains that the first half of April outperforming March's strong sales.
Sales & Marketing

April auto sales spike as EVs weather policy shifts – Tom Kondrat | Urban Science

- May 30, 2025
The automotive market has experienced a notable surge in sales during early April, primarily driven by consumers rushing to purchase vehicles ahead of anticipated tariff impacts and potential price increases....
In the latest episode of Loyalty-Based Sales Strategies, Jen Suzuki emphasizes the untapped potential of the service BDC.
Loyalty-Based Sales Strategies

Why service BDC is the ‘heartbeat of the dealership’ – Jen Suzuki

- May 22, 2025
In the latest episode of Loyalty-Based Sales Strategies, host Jen Suzuki, president of eDealer Solutions, emphasizes the untapped potential of the service Business Development Center (BDC), calling it “the heartbeat of...
During the latest episode of Inside Automotive, Joshua Gonsenhauser shares insights from the company’s [LotLinx] latest Q1 VinCensus report.
Sales & Marketing

Lotlinx’s Joshua Gonsenhauser urges dealers to focus on aged inventory amid market uncertainty

- May 14, 2025
During the latest episode of Inside Automotive, Jim Fitzpatrick sits down with the Vice President of Product Strategy at Lotlinx, Joshua Gonsenhauser, who shares insights from the company’s latest Q1...
Bill Harper, CEO of BrandBossHQ, shares branding and pricing strategies to help dealers navigate economic uncertainty and earn loyalty.
Sales & Marketing

Bill Harper’s guide to branding during economic uncertainty

- May 13, 2025
When the economy becomes unpredictable and consumers’ budgets tighten, how dealers position their pricing, service offerings, and customer experience can determine whether they pull ahead or fall behind. In today’s...
Ahmed Iqbal, Head of Industry for Automotive at TikTok, joins us to explain how the platform is shaping the future of car buying.
Sales & Marketing

TikTok’s Ahmed Iqbal says one-third of users are car shoppers: Here’s how dealers can tap in

- April 28, 2025
As more consumers turn to social platforms for product discovery, automotive dealers are finding surprising success on TikTok. Ahmed Iqbal, Head of Industry for Automotive at TikTok, joins Jim Fitzpatrick...
Boost service approvals with Jen Suzuki’s 3-step strategy: teach, demonstrate, and apply a process that drives real customer buy-in.
Loyalty-Based Sales Strategies

Fix the process, not just the numbers: Jen Suzuki’s three-step strategy

- April 23, 2025
Oftentimes, leaders get so caught up in what's happening in the day-to-day that they neglect investing the time necessary to develop their teams. In today's episode of Loyalty-Based Sales Strategies,...
Explore how misaligned compensation plans for used car managers can hinder dealership acquisition strategies.
Sales & Marketing

Why it’s time to rethink used car manager compensation

- April 22, 2025
At Vehicle Acquisition Network (VAN), we help dealers proactively acquire vehicles directly from private sellers. These aren’t just any units—they’re often the exact vehicles that dealers want but rarely find through...
Glenn Pasch, CEO of PCG Digital, joins Inside Automotive to discuss how dealerships can use data more strategically to increase sales.
Sales & Marketing

Why dealers lose customers—and how data can help win them back – Glenn Pasch | PCG Digital

- April 18, 2025
Data is transforming the automotive industry, but many dealerships struggle to fully harness its potential. Glenn Pasch, CEO of PCG Digital, joins Inside Automotive to discuss how dealerships can use...
Customer retention is a high-value differentiator for automotive dealerships. The economics are clear: retaining existing clients is cheaper.
Sales & Marketing

Innovative strategies to enhance your dealership’s customer retention

- April 16, 2025
Customer retention is a high-value differentiator for automotive dealerships. The economics are clear — retaining existing clients is far more cost-effective than acquiring new ones. Customer loyalty is linked to...
fintech
Sales & Marketing

It’s time dealerships thought like fintechs: Lessons from the digital lending playbook

- April 15, 2025
The fintech revolution did not happen by accident. It came from a clear goal: to make complex financial transactions easier, faster, and more secure for consumers. Whether applying for a...


Latest Articles

Daymond John on building lasting customer trust - CBT News
Latest Articles 09/04/26

Shark Tank star Daymond John’s blunt advice for dealers

Podium Webinar: Cheap AI is expensive: Why good AI beats bad AI every time
Latest Articles 09/04/26

Cheap AI is Expensive: Why Good AI Beats Bad AI Every Time

Kia's VP of sales talks record volume and chasing a 900,000-unit year
Latest Articles 09/04/26

Kia’s VP of sales talks record volume and chasing a 900,000-unit year

Connected-car data raises new privacy concerns for dealers and consumers
Latest Articles 09/04/26

Connected-car data raises new privacy concerns for dealers and consumers

Bill would require audit of automakers’ China ties, U.S.-Canada tariff tensions escalates, Volkswagen plans 100,000 job cuts
Latest Articles 09/04/26

Bill would require audit of automakers’ China ties, U.S.-Canada tariff tensions escalates, Volkswagen plans 100,000 job cuts

Courtesy Automotive Group adds two Tucson dealerships
Latest Articles 09/04/26

Courtesy Automotive Group adds two Tucson dealerships

Cox Automotive partners with Nova Credit to embed cash flow intelligence into Dealertrack
Latest Articles 09/04/26

Cox Automotive partners with Nova Credit to embed cash flow intelligence into Dealertrack

Bill would force federal audit of automakers' ties to China
Latest Articles 09/04/26

Bill would force federal audit of automakers’ ties to China

U.S.-Canada trade tensions deepen as tariff dispute threatens auto sector
Latest Articles 09/04/26

U.S.-Canada trade tensions deepen as tariff dispute threatens auto sector

Volkswagen approves plan to cut 100,000 jobs and slash model lineup
Latest Articles 09/04/26

Volkswagen approves plan to cut 100,000 jobs and slash model lineup


CBT News
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