TSLA404.110-5.88%
GM72.630-0.47%
F13.0600.03%
RIVN12.900-0.45%
CYD50.420-0.02%
HMC25.3200.11%
TM185.470-1.9%
CVNA63.415-2.605%
PAG156.460-3.29%
LAD257.090-7.8%
AN178.590-3.35%
GPI305.470-11.71%
ABG177.5001.22%
SAH72.870-1.19%
TSLA404.110-5.88%
GM72.630-0.47%
F13.0600.03%
RIVN12.900-0.45%
CYD50.420-0.02%
HMC25.3200.11%
TM185.470-1.9%
CVNA63.415-2.605%
PAG156.460-3.29%
LAD257.090-7.8%
AN178.590-3.35%
GPI305.470-11.71%
ABG177.5001.22%
SAH72.870-1.19%
TSLA404.110-5.88%
GM72.630-0.47%
F13.0600.03%
RIVN12.900-0.45%
CYD50.420-0.02%
HMC25.3200.11%
TM185.470-1.9%
CVNA63.415-2.605%
PAG156.460-3.29%
LAD257.090-7.8%
AN178.590-3.35%
GPI305.470-11.71%
ABG177.5001.22%
SAH72.870-1.19%
The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.
Sales & Marketing
How being social can help your sales
David Kain: It’s okay to not always be selling. Instead, David suggest being social for at least an hour a day.
Interview with Digital Marketing Expert and Speaker Ilana Zur
Joe Gumm sat down with Ilana Zur, Head of Business Development at AutoLeadStar to chat about her session at the 2017 CBT Automotive Conference.
Ilana will host a DealerTalks Session titled:...
Interview with Conference Speaker David Kain
Joe Gumm sat down with David Kain, Expert Automotive Trainer to chat about his breakout session at the 2017 CBT Automotive Conference.
David will host a DealerTalks Session titled: Create a...
How the Gas Savings Close Can Be Used Effectively During Negotiations
Sean Gardner: How the Gas Savings Close Can Be Used Effectively During Negotiations
Scott Hernalsteen of Cox Auto talks about the benefits of CPO
Joe Gumm talks with Scott Hernalsteen, Senior Director of Research and Market Intelligence with Cox Automotive
Victor Antonio has our Sales Tip of the Day
Victor Antonio shares how much eye contact is really needed during a conversation with a potential car buyer.
Solutions to improve your dealership culture
Jonathan Dawson: Trainer/consultant, founder of Sellchology and co-author of the book Race To The Finish Line.
See how one dealer gives back, while driving more traffic
As a 22-year owner of Genesee Valley Motors off Interstate 390 in Avon and a 17-year veteran of Chrysler before that, Dom Genova knows a thing or two about selling...
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