5 Solutions to Close the Deal
Way too many salespeople spend too long selling and too little time closing. These two things—selling and closing—are completely different arts and you need to master both for success. Selling...
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.
Sales & Marketing
Achieving Realistic Social Media Objectives for your Dealership
With so many social media options and locations, it’s very important that your dealership drives an efficient and concise social strategy. There are many objectives and strategies that are available...
How offering online service menus benefits your dealership
Joe sat down with Rick Wegley, an Instructor with NCM Associates, about online service menus, improving your digital presence, and how you can differentiate from your competition.
June 2017 Auto Sales Totals
CBT News Anchor Bridget Fitzpatrick reports on sales totals for the month of June 2017 at dealerships around the U.S. The seasonally adjusted, annualized sales rate was 16.51 million.
Major US...
How certain words impact your bottom line
When it comes to sales, the right words make a huge difference before, during, or after the car buying process. Some might not know which words belong where, when to...
Are you where customers are online?
Joe talks to Andy MacLeay, Director of Digital Marketing for Dealer.com, about why summer is the best time to sell, online marketing, key consumer trends.
Digital Retailing at Carmax
Officials with CarMax Auto Finance, a subsidiary of CarMax Inc., said a focus on its online prequalification portal drove a 7% gain in first-quarter originations from a year ago.
The portal...
Mark Tewart on making the most out of July 4th sales weekend
Today marks the beginning of 4th of July weekend, one of the busiest times for consumers to walk your lot. You've spent a tremendous amount of money and time to...
How to Take a Vacation and Still Hit your Monthly Sales Target
Salespeople are known to fear the loss of momentum that will come from taking a break. Frozen pipelines and missed sales targets are the things that nightmares are made of...
Steve Finlay: Why customers like and want your inventory
Jim Fitzpatrick sits down with Steve Finlay, Senior Editor at WardsAuto, to discuss his article Potential Lean Car Dealer Stocks Defy Customer Wants, making customers happy, and the future of...
Latest Articles
