TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

In today’s auto retail market, a seamless, data-informed sales cycle is essential for dealerships looking to attract and retain customers.
Sales & Marketing

3 Steps to Accelerate Your Sales Cycle

- January 10, 2025
In today’s competitive automotive retail market, a seamless, data-informed sales cycle is essential for dealerships looking to attract and retain customers. Advanced data analytics are a key component needed for...
As the NADA show approaches, industry leaders are gearing up to explore the latest advancements in automotive technology, with Kevin Frye
Sales & Marketing

Kevin Frye talks AI, CDPs, and dealer innovation ahead of NADA

- January 9, 2025
As the NADA show approaches, industry leaders are gearing up to explore the latest advancements in automotive technology. Kevin Frye, Marketing Director at Jeff Wyler Automotive Family, shares insights into...
Marketing Matters

Colin Carrasquillo’s approach to strengthening vendor relationships

- January 2, 2025
On today’s episode of Marketing Matters, Colin Carrasquillo, Digital Marketing Director of the Nielsen Automotive Group, shares invaluable insights on how dealerships can foster stronger relationships with their vendor partners. With...
According to Cox Automotive's vAuto Live Market View data analysis, the used vehicle inventory in December remained stable.
Sales & Marketing

December used-vehicle inventory remains stable, but affordability challenges persist

- December 31, 2024
According to Cox Automotive's vAuto Live Market View data analysis, the used-vehicle inventory at the start of December remained stable compared to November. Still, it showed a 6% decrease compared...
New vehicle sales in December are expected to show steady growth compared to last year, according to the latest forecast from Cox Automotive
Sales & Marketing

Vehicle sales show steady growth as 2024 closes, setting positive outlook for 2025

- December 31, 2024
As we approach the end of 2024, new vehicle sales in December are expected to show steady growth compared to last year, according to the latest forecast from Cox Automotive....
wholesale used-vehicle prices remain steady
Sales & Marketing

Wholesale used-vehicle prices hold steady for first half of December

- December 30, 2024
According to the latest data from Cox Automotive, wholesale used-vehicle prices are holding steady for the first half of December. The mid-month Manheim Used Vehicle Value Index remained at 205.4,...
best and worst times to buy a used car
Sales & Marketing

Timing is everything: the best and worst times to score a used car deal

- December 30, 2024
Timing is crucial in the used car market when shopping for a vehicle. Understanding the best and worst times for pricing can help maximize chances of securing a better deal,...
BDCs
Loyalty-Based Sales Strategies

Jens Suzuki’s three-step formula for overcoming objections

- December 24, 2024
In today’s competitive automotive landscape, overcoming customer objections is critical to success. Jen Suzuki, founder and president of eDealer Solutions and host of Loyalty-Based Sales Strategies, delivers actionable insights tailored...
The CNCDA issued a cease-and-desist letter to VW and its affiliate, Scout Motors, following VW’s announcement to sell directly to consumers
Sales & Marketing

CNCDA issues cease-and-desist against VW’s direct sales plans for Scout brand

- December 23, 2024
On December 20, 2024, the California New Car Dealers Association (CNCDA) issued a cease-and-desist letter to Volkswagen (VW) and its affiliate, Scout Motors. This action followed VW’s announcement to sell...
In today's episode of Inside Automotive, we’re exploring how AutoFi simplifies processes for teams nationwide with Kerri Wise
Sales & Marketing

AutoFi’s Kerri Wise on solving dealership pain points with real-time technology

- December 18, 2024
Finalizing a deal doesn’t have to be complicated. In today's episode of Inside Automotive, we’re exploring how AutoFi, the leading provider of sales and finance technology, simplifies processes for teams...


Latest Articles
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White House revises metals tariffs, Stellantis eyes Canada EVs with Leapmotor, NHTSA considers ban on faulty Chinese airbags

Ed Morse Automotive Group acquires Porsche Des Moines in Iowa
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Ed Morse Automotive Group acquires Porsche Des Moines in Iowa

GM to invest more than $150 million in Saginaw Metal Casting Plant
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GM to invest more than $150 million in Saginaw Metal Casting Plant

White House revises metals tariffs, shifts calculation method
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White House revises metals tariffs, shifts calculation method

Stellantis explores EV production in Canada with China’s Leapmotor
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Stellantis explores EV production in Canada with China’s Leapmotor

NHTSA weighs U.S. ban on defective Chinese airbag components
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NHTSA weighs U.S. ban on defective Chinese airbag components

Toyota bets on EV rebound with seven-model U.S. lineup
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Toyota bets on EV rebound with seven-model U.S. lineup

Affordability takes center stage at the 2026 NY Auto Show
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Affordability takes center stage at the 2026 NY Auto Show

Legal battles reshape car sales
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Legal battles reshape car sales

California’s War on Classic Cars Just Hit a Wall—Thanks to Jay Leno
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California’s war on classic cars just hit a wall– Thanks to Jay Leno


CBT News
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