TSLA348.040-4.8%
GM78.760-1.71%
F12.190-0.1139%
RIVN15.1250.155%
CYD32.250-0.36%
HMC31.995-0.095%
TM185.345-1.37%
CVNA62.760-0.86%
PAG201.070-0.71%
LAD284.530-4.73%
AN154.210-2.59%
GPI238.900-2.03001%
ABG171.445-2.505%
SAH58.870-0.98%
TSLA348.040-4.8%
GM78.760-1.71%
F12.190-0.1139%
RIVN15.1250.155%
CYD32.250-0.36%
HMC31.995-0.095%
TM185.345-1.37%
CVNA62.760-0.86%
PAG201.070-0.71%
LAD284.530-4.73%
AN154.210-2.59%
GPI238.900-2.03001%
ABG171.445-2.505%
SAH58.870-0.98%
TSLA348.040-4.8%
GM78.760-1.71%
F12.190-0.1139%
RIVN15.1250.155%
CYD32.250-0.36%
HMC31.995-0.095%
TM185.345-1.37%
CVNA62.760-0.86%
PAG201.070-0.71%
LAD284.530-4.73%
AN154.210-2.59%
GPI238.900-2.03001%
ABG171.445-2.505%
SAH58.870-0.98%

Mark Reuss backs EV investments even as Trump lowers fuel economy rules

The automaker says it will keep investing as federal rules set a 34.9 mpg target for 2031 and drop penalties to $0.

Mark Reuss backs EV investments even as Trump lowers fuel economy rules

On the Dash:

  • GM says it will keep investing in EVs despite new federal fuel economy rules.
  • The final rule sets a 34.9 mpg target for 2031 and $0 penalties.
  • Ultium Cells will add 500 jobs for LMR battery cell production by 2028.

Speaking Tuesday at this year’s Automotive News Congress conference at The Department at Hudson’s, General Motors President Mark Reuss said the automaker will keep investing in electric vehicles even after the federal government relaxed fuel economy standards. 

Reuss said changing course with each new rule costs too much, noting that GM already built its plans around EV platforms. He also noted that future spending will focus on the architecture needed to reach profitability at scale.  

Sign up for CBT News’ daily newsletter and get the latest industry stories delivered straight to your inbox.

The U.S. Department of Transportation finalized the new rule Monday, one day before the conference. The National Highway Traffic Safety Administration, part of DOT, developed the standards. According to DOT, NHTSA estimates the fleet average will reach 34.9 miles per gallon by model year 2031, up from 30.1 mpg in model year 2024.

The rule covers model years 2022 through 2031, and its final 2031 target sits at just above 34.5 mpg, which the administration proposed in December. Notably, Congress had already cut civil penalties for missing the targets to $0 in a budget law signed in July 2025. 

Transportation Secretary Sean P. Duffy said in a DOT statement, “Thanks to President Trump’s leadership, we have finally ended the illegal mandate that forced automakers to produce more expensive electric vehicles.”

Ultimately, the DOT estimates that this will reduce the average cost of a new vehicle by $1,300 for American families and save $138 billion over the next five years. 

More from EVs & Technology
Compliance in your pocket: Radar by Auto AI is now on the App Store and Google Play

Compliance in your pocket: Radar by Auto AI is now on the App Store and Google Play

- September 28, 2026
Auto AI has released its Radar compliance platform for iPhone and Android, adding notifications on the phones of everyone responsible for a store's advertising to the existing web dashboard. The...
Bentley unveils first EV as luxury brand targets new buyers

Bentley unveils first EV as luxury brand targets new buyers

- September 24, 2026
On the Dash: Bentley unveiled the Torcal, its first fully electric vehicle, with a starting price of about $230,000. The luxury SUV retains Bentley design elements and uses an orchestral...
BMW opens U.S. reservations for the new i3 a week early

BMW opens U.S. reservations for the new i3 a week early

- September 24, 2026
On the Dash: BMW will open U.S. reservations for the new i3 on Sept. 29, a week early. The 2027 i3 50 xDrive delivers a combined 463 horsepower and includes...
Ford R&A team pushes speed as automaker races to accelerate innovation

Ford R&A team pushes speed as automaker races to accelerate innovation

- September 23, 2026
On the Dash: Ford’s Research and Advanced Engineering team is targeting faster development cycles as vehicle technology and consumer expectations continue to evolve. AI, simplified vehicle architectures and rapid testing...
CBT News
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.