Monday, December 6, 2021

How car dealerships can revamp their marketing strategies to increase fixed-ops revenue – Jade Terreberry, Cox Automotive

For weeks, virtually everyone in the automotive industry has been talking about chip shortages and how they will impact different facets of the sector – from OEMs to dealerships and consumers. Today, we spend some time digging specifically into fixed-ops and how car dealerships should leverage this side of the house as a way to […]
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