Today on CBTNews.com – Monday, October 15th, 2018:
How to Build a Successful Service BDC Model and Increase Sales – Sarah Vantine, Scott Clark Auto Group
With almost all car shopping done in the virtual space, dealers are seeing an increased value in their BDC. With this success, it looks like more and more dealerships are looking to bring the same BDC model over to the service department for even larger growth. Joining Jim Fitzpatrick on CBT News today is Sarah Vantine, Fixed Operations BDC Director for Scott Clark Auto Group out of Charlotte, NC. Sarah has built their service BDC from scratch, and her team has produced a 15 percent increase across three dealerships. Watch Now
Why You Want Customers to Tell You NO in the Service Drive
Something you’ve probably noticed in your Service Drive; Customers almost never come out and say, “Please upsell me.” What’s more, your clients don’t even know they need what you are about to present most of the time. Asking someone to buy from you “in so many words” can be a petrifying experience, especially for someone who is fairly new to the Service Drive. Read More
Dealers Growing Market Share: What Really Separates Them from the Rest?
With multiple automotive conferences and expos filling the schedule, October has become known to many in the industry as “conference month.” This year, as with every year, these gatherings will be filled with vendors hawking the latest shiny objects to scores of well-meaning, though mostly naïve, automotive managers. The shiny-object sellers will claim their latest incarnation will magically drive results higher. Of course, there is no lazy man’s way to grow market share. Market share, you see, is one of the true barometers of actual performance. Read More
